Cloud Applications Product List and Ranking from 4 Manufacturers, Suppliers and Companies

Cloud Applications Product List

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What strategies should be implemented in response to changes in customer behavior during the COVID-19 pandemic?

What strategies should be implemented in response to changes in customer behavior during the COVID-19 pandemic?

A column featuring examples that serve as hints for developing marketing strategies!

Eight months have passed since the state of emergency was declared due to the spread of the novel coronavirus, yet the end remains elusive. As the second and third waves hit, companies are facing a pressing situation where they can no longer afford to stall their business activities. Here, we will consider customer behavior during the pandemic and explore examples that can serve as hints for developing marketing strategies in response. *For more details on the column, please refer to the related links. For further information, please check the PDF document or feel free to contact us.*

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Remote work is a type of telework that addresses labor shortages! An explanation of the details and benefits.

Remote work is a type of telework that addresses labor shortages! An explanation of the details and benefits.

What is remote work, and what are its benefits? An explanation in column format!

Recently, telecommuting has been a hot topic. While major companies like Calbee, Nissan, and JAL have successfully implemented it, many other companies are likely considering its introduction and researching details, benefits, and methods of implementation. What exactly is telecommuting, what benefits does it offer, and what are the steps and key points for its implementation? We will explain these aspects as well. *For detailed content of the column, you can view it through the related links. For more information, please refer to the PDF materials or feel free to contact us.*

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The 4th Session: A Work Style Reform Called Retention Sales

The 4th Session: A Work Style Reform Called Retention Sales

We provide a thinking framework/system construction method that connects to specific actions!

"Route sales." Many people may associate this term with "regular interactions" with existing customers. However, ideally, it should be seen as a presence that maintains customer relationships while also enhancing sales and building connections, known as "retention." This time, we will provide a framework for thinking and methods for building a system that connects the background and specific actions needed for "retention" for those who want to enhance their management and sales skills. *For detailed content of the column, you can view it through the related link. For more information, please refer to the PDF document or feel free to contact us.

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Data Download

Data Download

We are sharing know-how that helps strengthen sales capabilities! You can also download the materials.

In this column, we introduce know-how that can help strengthen sales capabilities, with downloadable materials available. Articles such as "The Key to Improving Operating Profit Margin is 'Aftermarket Business'" and "Avoiding Price Undercutting! Closing Techniques of Effective Salespeople" explain SFA and CRM. Additionally, in "Sales Strategies and Data Utilization to Respond to Rapid Environmental Changes," we also discuss outsourcing. *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.*

  • SFA (Sales Support System)

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What is insight? Introducing methods for analyzing customer needs and examples of business applications.

What is insight? Introducing methods for analyzing customer needs and examples of business applications.

Essential for creating hit products! An explanation of insights.

A time has come when high-quality, low-cost services are overflowing, and products are not selling. To create hit products, insight-driven product development is essential. This time, I will explain insight. Insight refers to "perception" or "discovery," and in business, it means recognizing desires that customers themselves are not aware of. If you can discern insights, you will be able to create hit products. *For more details on the column, you can view it through the related links. For more information, please refer to the PDF document or feel free to contact us.

  • SFA (Sales Support System)

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Explaining the features and reputation of GENIEE SFA/CRM and MA.

Explaining the features and reputation of GENIEE SFA/CRM and MA.

What is Genie? An explanation of the features and reputation of the products it offers, along with comparisons to commonly compared tools.

Genie is focused on providing a cost-effective marketing platform. As part of its mission, it aims to support customers and contribute to society so that everyone can succeed in marketing. In this article, we will explain the features and reputation of the products offered by Genie, such as MA and SFA, along with comparisons to other commonly referenced tools. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • MA

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What is branding? A clear explanation of its meaning, purpose, and strategy.

What is branding? A clear explanation of its meaning, purpose, and strategy.

Companies can convey a consistent message to consumers and build trust.

Branding is a strategy to enhance the value of a company, product, or service and differentiate it from competitors. Through branding, companies aim not only to improve brand recognition but also to strengthen their sales and marketing efforts. In this article, we will clearly explain the meaning and purpose of branding, as well as specific methods. *For detailed content of the column, you can view it through the related links. If you have any questions, please feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What are needs? An explanation of the differences from wants and sales tailored to needs.

What are needs? An explanation of the differences from wants and sales tailored to needs.

Reflecting on the definition of "needs" in business, this explains hints for concrete understanding methods and how to utilize them in strategies.

One of the essential concepts for understanding customers and achieving business success is "needs." In this article, we will explain in detail the meanings and differences between needs and wants, as well as how to utilize customer needs in sales and marketing. We will also introduce suitable approaches for each classification of prospective customers, so please use this as a reference. *For more detailed content of the column, you can view it through the related links. If you have any questions, please feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What kind of service is Notion? An explanation of its typical features and usage.

What kind of service is Notion? An explanation of its typical features and usage.

Complete functions such as note-taking, document creation, and schedule management in a single app.

Notion is a cloud service that has rapidly gained attention in the 2020s. This article is aimed at users who are encountering Notion for the first time, explaining the content and features of the service, its representative characteristics, and how to use it. Please read on to understand Notion and use it smoothly. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What is the new normal? Work styles required by companies and measures they want to strengthen.

What is the new normal? Work styles required by companies and measures they want to strengthen.

We will explain changes in work styles and business, as well as measures that companies want to strengthen further.

The "new normal" refers to the significant changes that have occurred in society becoming commonplace and established without us realizing it. The major changes in business and work styles brought about by the new normal due to the COVID-19 pandemic are already becoming normalized, but there are still many challenges, and companies are required to implement measures to address these issues. This article explains the changes that have occurred in the new normal and the measures that companies want to further strengthen as the new normal becomes more generalized. *For more details on the column, please refer to the related links. For further inquiries, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What is Sales DX? Explanation of its differences from digitalization and how to implement it [including case studies].

What is Sales DX? Explanation of its differences from digitalization and how to implement it [including case studies].

We will introduce case studies of companies that have achieved sales DX and the four backgrounds that necessitate DX in the sales department!

DX (Digital Transformation) is a keyword that is currently attracting attention. While DX can also be utilized in sales departments, achieving DX is not simply a matter of digitizing operations; it also requires business reform. In this article, we will explain information related to sales DX. Let's explore the differences between DX and digitization, as well as the necessity of DX and the methods to achieve it. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*

  • SFA (Sales Support System)

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What is the necessity of DX in the real estate industry? Challenges and benefits of implementation.

What is the necessity of DX in the real estate industry? Challenges and benefits of implementation.

Explaining the importance of DX based on the necessity and benefits of implementing DX, as well as successful case studies from companies!

In recent years, many industries and companies have been promoting "DX (Digital Transformation)" utilizing IT and digital technologies. However, the real estate industry is still struggling to break free from traditional business practices and is falling behind. It is said that the delay in adopting DX could lead to a situation where companies cannot establish their competitiveness and advantages in the future. This article focuses on the real estate industry, which is lagging in DX adoption, and discusses the challenges it faces, the necessity and benefits of implementing DX, and the importance of DX based on successful case studies from companies. *For more details on the column, please refer to the related links. Feel free to contact us for more information.*

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10 Frameworks to Help Formulate Business Strategies

10 Frameworks to Help Formulate Business Strategies

Explaining the key points to lead to success! Introducing the 3 steps for formulating a business strategy.

The growth and success of a business require an essential "business strategy." However, when it comes to formulating a business strategy, it can be more challenging and confusing than one might imagine. In this article, we will clearly explain the meaning and role of business strategy, as well as frameworks that can be helpful during the planning process, providing specific methods. A business strategy refers to the plan established by a company to achieve its business objectives and goals. Here, we will explain its detailed meaning and the differences from management strategy. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.*

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Seven Common Traits of Successful Salespeople | Sales Skills Required in Today's Era

Seven Common Traits of Successful Salespeople | Sales Skills Required in Today's Era

An explanation of the sales skills needed for the upcoming era!

Are you aware that in today's era, simply being able to "sell" is no longer enough to be considered an excellent salesperson? Successful salespeople possess seven common elements that are relevant in any era, as well as additional qualities that are specifically needed in today's world. In this article, we will explain the seven essential commonalities required for effective salespeople, along with the sales skills necessary for the future. *For more detailed information, you can view the related links. Please feel free to contact us for further inquiries.*

  • SFA (Sales Support System)

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What is LTV? A clear explanation of its meaning, calculation method, and strategies to improve it.

What is LTV? A clear explanation of its meaning, calculation method, and strategies to improve it.

Due to changes in business models and the rising cost of customer acquisition, the importance of retaining existing customers is increasing!

In recent years, many companies have incorporated "LTV (Customer Lifetime Value)," which quantifies the value per customer, into their management practices. Due to changes in business models and the rising costs of customer acquisition, the importance of retaining existing customers has increased. In this article, we will explain the meaning of the term LTV (Lifetime Value), how to calculate it, and specific measures to improve it. *For more detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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