What is the importance of shortening the lead time in sales? An explanation of the benefits and methods, etc.
Explaining the benefits and key points of shortening lead time, as well as the sales methods and tools that should be implemented.
Generally, lead time refers to the time required from the ordering (initiation) of a product to its delivery (completion). In sales activities, the meaning differs, and the sales negotiation process from door knocking to order receipt is referred to as lead time. By shortening the lead time in sales, it is possible not only to prevent prospects (potential customers) from dropping out but also to connect it to acquiring orders and increasing sales. This article will explain the causes of prolonged lead time in negotiations and order receipt, as well as the benefits and key points of shortening it, and the sales methods and tools that should be implemented. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.
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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with "esm (e-Sales Manager)" since 1999. We have a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization assistance). The competition lies in customer touchpoints! Our customer management system, 【esm (e-Sales Manager)】, leads all customer touchpoint activities in sales, marketing, and after-service to a higher level: https://www.e-sales.jp/ *Based on our company's achievements and the Japan Standard Industrial Classification.