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In the housing and real estate industry, acquiring new customers and promoting store visits are important challenges. In particular, it is necessary to differentiate from competitors and attract customers efficiently. Utilizing the official LINE account to maintain continuous communication with customers is crucial for nurturing potential clients and enhancing their willingness to visit. The Light Time Banner supports a step-up campaign that connects friend additions to material requests and store reservations using LINE advertising. This enables the acquisition of new customers, an increase in store visits, and the facilitation of high-probability business negotiations. 【Usage Scenarios】 - Housing and real estate companies that want to strengthen customer acquisition using LINE - Companies that want to increase the number of friend additions, material requests, and store reservations - Companies looking for effective customer acquisition methods at low cost 【Benefits of Implementation】 - Promotion of LINE friend additions - Acquisition of material requests and store reservations at low cost - Increase in business negotiation opportunities with high-probability customers
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In the automotive industry, test drive reservations are a crucial element for customer acquisition and sales promotion. Customers increase their willingness to purchase by experiencing the car firsthand, but the complexity of making reservations and a lack of communication with the store can lead to missed opportunities. By utilizing LINE, customers can easily make test drive reservations, and stores can achieve smooth communication with customers. Light Time Banner effectively supports the promotion of test drive reservations, customer development, and store visits through follow-ups via LINE. 【Usage Scenarios】 - Acceptance of test drive reservations - Promotion of store visits - Providing information to customers 【Effects of Implementation】 - Increase in the number of test drive reservations - Improvement in customer satisfaction - Maximization of sales opportunities
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In the residential and real estate industry, acquiring visit/viewing reservations is crucial. It is necessary to smoothly transition from the initial contact with potential customers to making reservations. However, communication via phone or email can be time-consuming and cumbersome, which may lead to customer drop-off. By effectively utilizing LINE, it is possible to lower the barriers to initial contact, easily provide information, and facilitate smooth communication with customers. The LINE follow-up tool "Light Time Banner" supports the acquisition of visit/viewing reservations by lowering the hurdles for initial consideration users and conducting web customer service. 【Usage Scenarios】 * Promotion of reservations from adding LINE friends * Providing property information and accepting reservations * Responding to inquiries from customers 【Benefits of Implementation】 * Increase in the number of reservations * Improved efficiency in customer support * Development of potential customers
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We offer a simple skill check that allows you to assess your current online marketing skills and knowledge based on the content explained in the "IMA Certification." This certification emphasizes search skills over memorization, and everything from lectures to exams can be taken in an environment where you can conduct online searches on your own, all from home or your workplace. First, let's check your level of online marketing skills and knowledge with the skill check questions. 【Features】 ■ Emphasis on search skills over memorization ■ Everything can be taken from home or the workplace in an environment where you can conduct online searches on your own *For more details, please download the PDF or feel free to contact us.
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We are offering a free trial of the 'IMA Certification' that allows you to conduct the entire process from lectures to exams at home or in the workplace. You can view a portion of the actual lectures that focus on evaluating practical operations. Get a sense of the learning experience after formal entry in a real environment. 【Features】 ■ Free viewing of a portion of lectures focused on acquiring practical skills ■ Experience the e-learning and web exam environment in advance *For more details, please download the PDF or feel free to contact us.
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Our company offers group examinations for the practical and immediately applicable Web Marketing Certification Exam 'IMA Certification.' We are committed to the "Practicality-Oriented Certification," which allows the entire process from lectures to examinations to be conducted at home or in the workplace. If you want to acquire overwhelmingly practical digital skills for employee training in Web Marketing or for new employee orientation, please apply for this certification. We offer a discount on examination fees for groups of five or more. 【Features】 ■ Acquire cutting-edge, immediately applicable skills ■ No emphasis on rote memorization ■ Available for online participation *For more details, please download the PDF or feel free to contact us.
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"Adtex Second Opinion ASO" is a second opinion service for web advertising. We visualize the opaque advertising operations. We support the optimization of online ad delivery. We offer two services: "ASO Ad Appropriateness Diagnosis" for those who want to identify improvement points in their current ad delivery, and "ASO Ad Delivery Test" for those who want to see if delivery efficiency can be improved. 【Features】 <ASO Ad Appropriateness Diagnosis> ■ Understand the current delivery score ■ Identify improvement points regarding delivery content <ASO Ad Delivery Test> ■ Determine appropriate ad settings ■ Assess whether delivery efficiency can be expected to improve *For more details, please download the PDF or feel free to contact us.
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We would like to introduce a case study of the implementation of the "Light Time Banner" for a mid-sized housing company. The company launched an official LINE account with the aim of maintaining continuous engagement with visitors and guiding those who requested materials or inquiries to visit the store. They started by encouraging customers to add them as friends at the store, but there were challenges in increasing the number of friends. By using LINE ads to increase friends and implementing a step-up campaign where customers could receive benefits for actions such as requesting materials, making reservations, and engaging in discussions, they successfully acquired new customers, increased store visits, and secured discussions with high-potential clients. [Case Overview] ■ Challenge: Started with in-store friend addition calls, but the number of friends did not increase significantly. ■ Results: Achieved a cost of 4,500 yen for acquiring material requests and 13,000 yen for acquiring store reservations. *For more details, please download the PDF or feel free to contact us.
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"Light Time Banner" is a step-up type LINE customer follow-up tool. It solves the increasingly high hurdles of acquiring new potential customers and guiding them to visit all at once. By utilizing LINE, it lowers the barriers for initial consideration users while RPA conducts automated customer service. The messages sent can be customized with unique content from each company, allowing for your company's customization as well. 【Target Industries】 ■ Housing and Real Estate Industry ■ Education Industry ■ Retail Industry (High-priced Products) ■ Automotive Industry *For more details, please download the PDF or feel free to contact us.
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"Engage Refer" is a service that allows existing customers to introduce friends and acquaintances, thereby enhancing the company's sales and deepening connections with customers. When the referred person signs a contract, the customer who made the introduction earns points, which is greatly appreciated. This service is recommended for companies that want to increase customer referrals or are operating entirely in an analog system for referral activities. 【Service Mechanism】 ■ Issuance of referral links and QR codes ■ Management of contracts and point allocation ■ Points can be viewed on a personal page *For more details, please download the PDF or feel free to contact us.
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We offer a "Marketing AI Doctor" that analyzes your company. By simply answering five questions about your current challenges, concerns, and competitors, our AI conducts industry analysis, company analysis, and competitor analysis, providing specific advice. Our AI will create a report for you free of charge, eliminating the usual hassle and cost associated with analysis work. 【What you can learn from the analysis report】 ■ AI investigates industry trends ■ Analyzes your promotional situation ■ Compares your company with competitors ■ Based on the analysis results, AI presents specific solutions and future strategies *For more details, please download the PDF or feel free to contact us.
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In this document, we aim to convey one answer discovered by our company to those in charge who are fully engaged in the increasingly complex marketing activities on a daily basis, under the title "The Wall of Digital Marketing," summarizing that strategic approach. It includes the overall design of simple marketing and our MA tool "Right-Time Marketing." Additionally, we have included examples of simple marketing, so please take a moment to read through it. [Contents] ■ Reasons why results are not achieved with marketing automation tools ■ The discovered answer of "Simple Marketing" ■ Introduction of simple marketing examples ■ Right-Time Marketing *For more details, please download the PDF or feel free to contact us.
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To clear the digital marketing wall, I believe it is important to simplify marketing, specifically through three key points: 1. Based on pulse theory, 2. Launching numerous campaigns, and 3. Fully utilizing LINE. By simply repeating these three points, you can definitely achieve a certain level of effectiveness. STEP 1. Launch numerous campaigns on the site to increase conversions. STEP 2. Send messages via LINE to the acquired customers. STEP 3. Extract individuals who have shown a pulse among site visitors. STEP 4. Make real-time calls to the pulse targets. Now, what becomes even more important at this step is to establish a system for making calls immediately after acquiring the pulse. We refer to the act of contacting individuals right after these pulses through calls, etc., as "Right-Time Marketing." *For more details, please refer to the attached PDF document. Feel free to contact us for further information.
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We would like to introduce our simple marketing case study. By publishing various campaign pages and utilizing multiple distribution segments for advertising, we can attract a target audience with a high likelihood of conversion, ultimately increasing the number of conversions. This allows our clients to focus on the sales activities they should prioritize. 【Case Overview】 ■ Advertising distribution focused on improving CPA ■ Pulse collection - Right-Time calls ■ Example of newsletter distribution ■ Example of call scripts ■ Results of newsletter distribution and Right-Time calls *For more details, please download the PDF or feel free to contact us.
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We would like to introduce a case study of results achieved through simple marketing for housing companies. Our company handles everything from attracting customers to follow-ups, delivering highly qualified leads to the client's sales representatives. With our support, we have achieved a cost of 240,000 yen per contract. In the housing industry, the average cost per contract is between 600,000 to 800,000 yen, making this result remarkable. 【Case Overview】 ■ Results from Simple Marketing ■ Overall Design of Simple Marketing ■ Complete outsourcing from campaign planning to production ■ Correlation graph of the number of campaigns and conversions ■ Flow of operations that achieves CPA optimization *For more details, please download the PDF or feel free to contact us.
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As a result of focusing on how to increase our contact rate, we specialized in the integration of MA tools and LINE. Currently, with message distribution via LINE, we have achieved approximately four times the reach rate and about eight times the click rate compared to when using email. Of course, with LINE, there is also the risk of users deleting their registrations, but if we plan carefully to maintain the awareness of registration, we can create significant effects. *For more details, please refer to the attached PDF document. Feel free to contact us for more information.
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In the utilization of MA tools, an important aspect, similar to measures for acquiring conversions, is the improvement of customer contact accuracy. In other words, this includes increasing the open rates of newsletters and the view rates of direct mail. While most companies consider email as the primary contact method, the open rate, according to a survey by Constant Contact Inc., was reported to be 17.16% as of September 2020. *For more details, please refer to the attached PDF document. Feel free to contact us for further information.*
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In utilizing MA tools, rather than conducting detailed customer identification based on meticulous scoring, there is a simple yet challenging issue of how to increase the number of customers acquired online, which is a crucial point. In acquiring this conversion, we have discovered a certain rule. While it certainly varies greatly depending on the content of the plan, it has become clear that the number of conversions is proportional to the number of campaigns. While the content of the plan is influenced by individual factors, the number of campaigns undoubtedly correlates with the acquisition of conversions. *For more detailed information, please refer to the attached PDF document. Feel free to contact us for further inquiries.*
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Until now, it has been said that the basics of marketing lie in "AIDMA." With the arrival of the digital society, there have been some cyclical changes such as "AISAS" and the step cycle, but the fundamental purchasing behavior remains a gradual flow of awareness, interest, memory, and purchase. When utilizing MA tools, scoring based on this purchasing behavior cycle and attributes is essential, but to connect results to drastically reduced labor, we believe that the basic theory should shift to the "pulse consumption behavior" proposed by Google since 2018. *For more details, please refer to the attached PDF document. Feel free to contact us for further information.
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Marketing should be as simple as possible to reduce the workload for the management side, and conversely, it should yield results that customers can understand. The concept of "Simple Marketing" refers to the idea of simplifying increasingly complex marketing as much as possible. For detailed information, please refer to the PDF document. 【Overview】 ■ From "AIDMA" to "PALS" ■ The importance of campaigns ■ Strengthening contact methods is key *For more details, please download the PDF or feel free to contact us.
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It is said that about 1% of all companies have implemented marketing automation tools, but only about 10% of those companies report that they are using them continuously, indicating a rather challenging situation in terms of operation. In our investigation into the reasons for the inability to operate these tools, the most significant barrier identified was that "the workload has significantly increased." The tools that were introduced with the aim of automating marketing activities are, in fact, resulting in an increase in the workload for those activities. So, what exactly are the factors contributing to this increase in workload? We conducted further interviews to find out. *For more detailed information, please refer to the attached PDF document. Feel free to contact us for more details.*
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Currently, it is said that about 1% of all companies have implemented marketing automation tools, but only about 10% of those companies report that they are continuously utilizing them, indicating a rather challenging situation in terms of operation. When we investigated the reasons for the inability to operate these tools, the most significant barrier identified was that "the workload has significantly increased." So, what is the biggest factor causing the increase in workload when utilizing MA tools? We believe it is the fundamental theory of "scoring." In companies that cannot consistently assign personnel and analyze detailed data, this scoring theory is, in reality, what leads to the increase in workload. 【Digital Marketing Barriers】 ■ Scenarios become complex ■ Daily checks become burdensome ■ Effort required for internal information sharing *For more details, please download the PDF or feel free to contact us.
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"Right-Time" is a marketing automation (MA) tool that focuses on the essential functions and pursues simple usability. In addition to basic customer information, it allows you to manage your company's unique customer details. It can also automatically change CRM information according to approaches such as newsletters. Furthermore, it supports setting goals and personas you want to achieve after implementation, as well as lead design. We also assist in planning content to acquire leads. [Features] ■ Focused only on the functions necessary for marketing activities ■ Flexible utilization of customer information in conjunction with Google Sheets ■ Automation of various approaches using LINE and email ■ Available at a reasonable price range due to its minimal necessary functions *For more details, please download the PDF or feel free to contact us.
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We offer a service called 'Marketing Rep' that handles everything from acquiring customer lists to nurturing customers, referred to as marketing activities. To connect based on results, we first clarify the ideal customer profile for attracting customers and design suitable approach steps for customer acquisition, known as lead design. Additionally, once certain approach steps are established, we set the return on investment (ROI). Based on that ROI, we finalize budgets for campaigns and advertising distribution, so please feel free to contact us if you have any requests. [Pre-support] ■ Persona setting ■ Lead design ■ ROI setting *For more details, please download the PDF or feel free to contact us.
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The "Cloud Management Association" is a group formed to network over 70 advanced printing companies and advertising agencies nationwide, collaboratively developing sales promotion technologies and products suited for the internet age. So far, we have expanded a housing portal site nationwide and established a qualification system for our unique internet marketing. Our association's "cloud" is named after "Crowds," or "collective intelligence," as it refers to establishing what cannot be achieved by an individual through a certain group, and is different from cloud computing. [Association Activities] ■ IMA Certification ■ Kids Do Project ■ Main Store Project *For more details, please refer to the related links or feel free to contact us.
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The "IMA Certification" is a web marketing certification that is dedicated to practical application. It allows you to acquire knowledge that is beneficial across all industries and job types. This certification system teaches web marketing skills, such as web advertising and website analysis, in a way that can be applied in practice rather than relying on memorization. We offer two courses at different levels, and various companies participate in the program. [What you can learn] ■ Introduction to Marketing ■ Site Traffic Generation ■ Access Analysis ■ KPI Management ■ Achievement Acquisition, etc. *For more details, please refer to the related links or feel free to contact us.
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"KidsDo" is a learning notebook that supports your child's intellectual and emotional education. The content is filled with intentions and creative ideas to nurture abilities and individuality, allowing children to engage in a fun way. It is distributed mainly in kindergartens and nursery schools in various areas, as well as in parenting support centers, commercial facilities, and hospitals. We are gradually expanding the distribution area to reach as many children and parents as possible. [Features] ■ Free publication ■ Official website ■ Official app *For more details, please check the related links or feel free to contact us.
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━━━━━━━━━━━━━━━━━━━ A New Builder Network That Solves Management Challenges for House Builders and Construction Companies All at Once ━━━━━━━━━v━━━━━━━━━ In preparation for a halving of new construction starts by 2040, house builders and construction companies from across the country are coming together to share their know-how and experiences to create new technologies and designs. ■ Provision of Various Housing Brands We provide everything from popular housing product blueprints to sites. We realize a complete brand offering that is not available in other franchises and consistently handle customer attraction services. ■ Thorough Employee Training We hold monthly training schools for employees of member companies, providing thorough education on housing sales know-how as well as DX and marketing-related know-how. ■ Expansion into Housing-Related Businesses It is possible to participate in housing-related businesses such as "online furniture sales" and "home sauna sales."
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"Targeting GEO" is an advertising service that leverages the synergy between digital and analog through "web advertising" and "flyering," which are strong in regional targeting. Based on a standard of 10,000 households per area, we narrow down high-response rate targets from the residents of that area through preliminary research, ensuring that information is delivered efficiently and effectively. Please feel free to contact us when you need our services. 【Flow】 ■STEP 1. Preliminary area research with web advertising ■STEP 2. Flyer design based on other companies' success cases ■STEP 3. Flyering only in high-response areas ■STEP 4. Simultaneous web advertising delivery without waste ■STEP 5. Further follow-up and visitor promotion via SMS & calls *For more details, please refer to the related links or feel free to contact us.
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We would like to introduce a case study on the implementation of "Targeting GEO" by KidsDo Publishing. Previously, when we conducted flyer distribution, there was no response at all. However, by narrowing down the effective areas in advance and distributing flyers, we received feedback from 5 individuals. Additionally, since our media targets preschool children, I believe that the combination of our media, online advertising, and flyer distribution—three cross-media approaches—contributed to the effectiveness of this campaign. 【Case Overview】 ■ Number of flyers distributed: 19,882 ■ QR code scans: 28 ■ 5 applicants acquired *For more details, please refer to the related links or feel free to contact us.
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We would like to introduce our product, 'SalesMagicDM'. We print and send unique QR codes for each customer, allowing us to measure who is accessing the site. Furthermore, by automatically measuring the users who access the site, it becomes possible to instantly target potential customers. 【Features】 ■ Discover potential customers ■ Identify best-selling products ■ Increase revenue with magical DM *For more details, please refer to the related links or feel free to contact us.
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We would like to introduce a case study of the implementation of "SalesMasicDM" at the Cloud Management Association, a network in the printing industry. In our association, attracting participants to seminars typically requires a significant amount of effort. While gathering attendees is one challenge, collecting genuine prospects who are truly potential clients for closing deals has proven to be quite difficult. After the implementation, we were able to track in real-time those who scanned the QR code on the direct mail, allowing us to approach them at a stage where their interest level was high. [Case Overview] ■ Challenge: It is difficult to gather genuine prospects for closing deals. ■ Results: - Out of 357 direct mails sent, we received 35 responses and acquired 3 promising prospects (one of which closed immediately). *For more details, please refer to the related links or feel free to contact us.
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In the entertainment industry, building continuous relationships with fans is important. Measures that keep fans engaged, such as event announcements and limited merchandise sales, are required. However, relying solely on online advertising may bury the information, making it difficult to reach highly enthusiastic fans. SalesMasicDM has successfully sent direct mail to a discerning fan base through printed materials, resulting in notable engagement. Out of 345 direct mails sent, there were 10 pulse detections and 2 event attendance applications. Communicating through printed media tends to leave a lasting impression on fans, which can enhance their willingness to participate in events. SalesMasicDM is an effective means to increase engagement with fans. 【Usage Scenarios】 * Event announcements * Limited merchandise sales * Information for fan club members 【Benefits of Implementation】 * Increase in visitor numbers * Improvement in sales * Enhancement of fan loyalty
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In the advertising industry, measuring the effectiveness of direct mail (DM) is essential for maximizing cost-effectiveness. In an environment that tends to lean heavily towards online advertising, visualizing the effectiveness of DM, which is a print medium, and establishing optimal advertising strategies is crucial for establishing a competitive advantage. SalesMasicDM visualizes responses after sending DM, enabling effective approaches. In a case study from another company, DM was sent to business owners in the printing industry, resulting in the acquisition of hot leads and reservations for visits. Out of 345 DMs sent, there were 10 pulse detections and 2 visit applications. SalesMasicDM supports the optimization of advertising strategies through the measurement of DM effectiveness. 【Usage Scenarios】 - Advertisers who want to measure the effectiveness of DM - Companies that want to visualize the advertising effectiveness of print media - Companies considering strategies that combine online and offline advertising 【Benefits of Implementation】 - Visualization of customer responses after sending DM - Enables effective approaches to potential customers - Improves cost-effectiveness of advertising strategies - Acquisition of leads from offline advertising
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In recruitment activities, effectively conveying a company's appeal and acquiring talented individuals requires an appropriate approach tailored to the target audience. In particular, executives in the printing industry have a high interest in print media, making direct mail (DM) effective. However, relying solely on online advertising for attracting customers can make it difficult to reach the target audience. 【Usage Scenarios】 * Recruitment activities targeting executives in the printing industry * Communicating the company's appeal using print media * A multifaceted approach utilizing DM in addition to online advertising 【Benefits of Implementation】 * Acquisition of HOT leads through DM distribution * Increase in reservation for visits * Effective approach to the target audience Our company has consistently engaged in creating businesses related to communication since its establishment, and we support solving challenges in recruitment activities.
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In the food and beverage industry, acquiring new customers and increasing repeat visitors are always important challenges. While many restaurants focus on online advertising, utilizing printed materials such as direct mail (DM) can serve as an effective means of attracting customers, differentiating from competitors, and leaving a lasting impression on customers. SalesMasicDM addresses the customer acquisition challenges of restaurants based on successful cases of sending DMs to discerning recipients of printed materials. We have a track record of sending 345 DMs, resulting in 10 pulse detections and 2 visit applications. 【Usage Scenarios】 * Announcing new menu items * Informing about seasonal limited-time campaigns * Inviting customers to special events 【Benefits of Implementation】 * A memorable approach through printed materials * Acquisition of hot leads and an increase in reservation bookings * Enhanced customer attraction through synergy with online advertising
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In the retail industry, effective customer attraction is always required in promotional activities. Direct mail (DM) in print media needs to capture the interest of customers among a lot of information, and cost-effectiveness can become a challenge. SalesMasicDM has successfully sent DMs to a discerning customer base through printed materials, achieving successful customer attraction. If you feel challenged by relying solely on online advertising for customer attraction, combining print media DMs with pulse detection allows you to approach potential customers at a stage where their interest level is high, enabling effective customer attraction. 【Usage Scenarios】 - Announcing new products - Attracting attendees to events - Informing customers about campaigns 【Benefits of Implementation】 - Acquisition of HOT leads from DMs - Increase in reservation for visits - Realization of cost-effective promotional activities
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In the housing and real estate industry, it is important to help customers find information that meets their needs among many housing brands and property listings. While online advertising is effective, printed direct mail has the advantage of being more noticeable to customers and easier to convey detailed information. However, attracting customers through printed materials can sometimes pose challenges in terms of cost-effectiveness. SalesMasicDM has successfully sent paper direct mail to discerning recipients, resulting in successful customer acquisition. Out of 345 direct mails sent, there were 10 pulse detections and 2 visit applications. SalesMasicDM maximizes the effectiveness of paper direct mail and supports the acquisition of potential customers. 【Usage Scenarios】 * Introduction of housing brands * Information on events and open houses * Introduction of new properties * Introduction of renovated properties * Introduction of properties in specific areas 【Benefits of Implementation】 * Maximization of customer acquisition effectiveness through printed materials * Efficient approach to potential customers * Increase in visit reservations * Cost-effective customer acquisition
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In student recruitment at educational institutions, many schools engage in various promotional activities to attract students. Among these, printed direct mail (DM) is one effective means of delivering information directly to the target audience. However, there are not a few people who feel challenges regarding the measurement of DM effectiveness and cost-effectiveness. SalesMasicDM has successfully sent DMs to a discerning audience for printed materials, achieving notable results. Out of 345 DMs sent, there were 10 pulse detections and 2 applications for attendance. 【Usage Scenarios】 - School brochures and event announcements for student recruitment - Promotion of participation in open campuses - Encouragement of material requests 【Effects of Implementation】 - Enables measurement of DM effectiveness - Achieves cost-effective student recruitment - Allows for approaches at a stage where potential customers have a high level of interest
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In the financial industry, acquiring new customers and strengthening relationships with existing customers are important challenges. In particular, building trust with customers and maintaining long-term relationships require effective communication strategies. By utilizing paper-based direct mail (DM) to reach segments that online advertising cannot, a more personal approach becomes possible. SalesMasicDM supports customer development for financial institutions. 【Usage Scenarios】 * Approaching new customers * Re-engaging dormant customers * Announcing campaigns to existing customers 【Benefits of Implementation】 * High response rates from DM mailing * Quick approach to potential customers * Acquisition of appointment reservations
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In the healthcare industry, it is essential to share various information accurately and promptly, including information about new drugs, conference announcements, and patient information. Particularly for busy healthcare professionals, it is important to ensure that information is delivered effectively and that it captures their interest. While online advertising is effective, in today's information-overloaded environment, printed direct mail can sometimes be more effective. SalesMasicDM supports the promotion of information sharing by sending paper direct mail to healthcare professionals who are discerning about printed materials. 【Usage Scenarios】 - Providing information about new drugs - Announcing conferences and seminars - Providing information for patients - Introducing medical devices 【Benefits of Implementation】 - Ensures information is delivered reliably - More likely to stimulate interest - Increases reservations and inquiries - Improves the efficiency of information transmission
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In the IT industry, acquiring new customers is always an important challenge. While online advertising is effective, in today's information-overloaded environment, printed direct mail can serve as an effective means to differentiate from competitors and remain memorable to customers. However, there are challenges with attracting customers through printed media, such as difficulty in measuring cost-effectiveness and effectiveness. SalesMasicDM is a solution that sends printed direct mail to discerning IT company executives, achieving effective customer acquisition. In other cases, 345 direct mails were sent, resulting in 10 detected pulses and 2 visitor applications. SalesMasicDM is the optimal solution for IT companies looking to break away from reliance on online advertising and develop new lead acquisition channels. 【Usage Scenarios】 * Attracting visitors to exhibitions * Attracting attendees to seminars * New customer development 【Benefits of Implementation】 * Differentiation through printed media * Acquisition of HOT leads * Increase in visitor reservations
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We will introduce a successful case of attracting customers by sending paper direct mail to business owners in the "printing industry," who have a discerning eye for printed materials, using "SalesMasicDM." Our company decided to exhibit at page2025, but we were troubled about whether we could secure visitor reservations by sending "paper media" materials to those with a keen eye for printed materials, or if we should solely rely on online advertising for customer acquisition. As a result of the implementation, we sent out 345 direct mails and detected 10 pulses. By making calls immediately after detecting the pulses, we were able to approach potential customers at a stage where their interest was high, resulting in 2 visitor applications. [Case Overview] ■ Challenge: We were troubled about whether we could secure visitor reservations by sending "paper media" materials or if we should rely solely on online advertising for customer acquisition. ■ Result: Out of 345 direct mails, we detected 10 pulses and received 2 visitor applications. *For more details, please refer to the related links or feel free to contact us.
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We would like to introduce our "Lead Call" service. This is a new advertising method that adds a unique approach to Meta's "Lead Generation Ads," leveraging its advantages while compensating for its disadvantages. Meta's lead generation ads are cost-effective and efficient, but the next step can be challenging. That's where our ace, the call center, comes in. Once we capture a lead, we immediately handle the appointment setting via phone. 【Support Details】 ■ Free creation of effective and responsive banners ■ Dedicated call staff for real-time outreach *For more details, please refer to the related links or feel free to contact us.
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We would like to introduce a case where "Lead Call" was provided to Thanks Home Co., Ltd. The company has primarily utilized posting and online advertising to attract visitors to housing events, but about a year ago, the cost-effectiveness of online advertising significantly deteriorated. As a result, they began using Meta's online advertising. After learning about Lead Call and making a request, they were able to reduce the percentage of non-target customers to about 25%, and they also secured appointments with call targets at a rate of 20%. [Case Overview] ■ Challenge: The cost per click increased, and the acquisition rate after ad clicks significantly decreased. ■ Results - Reduced the percentage of non-target customers to about 25%. - Secured appointments with call targets at a rate of 20%. *For more details, please refer to the related links or feel free to contact us.
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