カイロスマーケティング List of Products and Services

This document is a collection of case studies on the implementation of the marketing automation (MA) tool "Kairos3 Marketing." We present examples of companies that successfully solved challenges related to marketing and sales activities by adopting this tool. It includes cases where companies were able to follow up with customers after exhibitions and generate business negotiations, as well as cases where starting newsletters and seminars increased inquiries by 1.2 times. [Contents] ■ Case 1: Sales follow-up after exhibitions ■ Case 2: Streamlining sales ■ Case 3: Generating business negotiations from newsletters ■ Case 4: Launching in-house seminars ■ About Kairos Marketing Co., Ltd. *For more details, please download the PDF or feel free to contact us.

• MA

This document is a case study of "Sales DX in the Manufacturing Industry" that has implemented the MA tool "Kairos3." It introduces examples of significant transformations achieved by a team of three employees, from email newsletters to YouTube, in acquiring new customers independently through Sales DX, as well as cases where technology was communicated via email newsletters, leading to a major shift from focusing on introductions to acquiring customers nationwide. Additionally, at the end of the document, there is information about "what we offer," which can be useful when considering implementation. [Contents] ■ Sanki Seisakusho Co., Ltd. ■ Mazda Motor Corporation ■ Noguchi Seisakusho Co., Ltd. ■ Sanko Seisakusho Co., Ltd. *For more details, please download the PDF or feel free to contact us.

• MA

This document is a complete guide to the domestic MA+SFA integrated tool "Kairos3," which allows you to understand the "next move" through data. It introduces essential points that cannot be overlooked when selecting an MA tool, such as whether it will be established in the field and the collaboration between marketing and sales. Additionally, it includes external evaluations, actual reviews, and reasons for high ratings from large companies, making it a useful reference when considering implementation. We encourage you to read it. [Contents (excerpt)] ■ Essential points when selecting an MA tool ■ If you prioritize "establishment × collaboration with sales," then Kairos3 ■ What is Kairos3 ■ Concept ■ External evaluations *For more details, please download the PDF or feel free to contact us.

• MA
• SFA (Sales Support System)

This document is "The Textbook for First-Time Webinar Management" with a checklist included. You will understand "the overall picture of webinar management," "specific actions to take in webinar management," "the tools and equipment necessary for webinar management," and "the strategies for successful webinar management from planning to follow-up." This is a must-read for those who want to learn easy-to-implement know-how around webinar management. [Contents] ■ Chapter 1: The Overall Picture of Webinar Management and Checklist ■ Chapter 2: Necessary Tools and Equipment ■ Chapter 3: How to Plan a Webinar ■ Chapter 4: How to Increase Webinar Attendance ■ Chapter 5: Follow-Up with Webinar Participants ■ Chapter 6: Our Partner in Webinar Management, "Kairos3 Marketing" *For more details, please download the PDF or feel free to contact us.

• MA

This document discusses the goal of "maximizing sales" through the collaboration between sales and marketing. It introduces the "causes of conflict between sales and marketing" to deepen mutual understanding by knowing the differences between the two. Additionally, it explains how collaboration between the two departments can bring numerous benefits to both departments and the entire company, contributing to "business expansion through the collaboration of sales and marketing." Please take a look. [Contents] ■ Chapter 1: Causes of Conflict Between Sales and Marketing ■ Chapter 2: Business Expansion Through Collaboration of Sales and Marketing ■ Chapter 3: Three Steps to Collaborate Sales and Marketing ■ Additional Helpful Information Summary *For more details, please download the PDF or feel free to contact us.

• MA
• SFA (Sales Support System)

This document is a "Textbook on Email Marketing" that can lead to business negotiations when read. We would like all individuals involved in email marketing to understand the fundamental principles, the standard planning methods, and a framework to prevent running out of ideas for newsletters. Additionally, we have included know-how on email marketing and information about our product "Kairos3." We encourage you to read it. [Contents] ■ Chapter 1: Fundamental Principles of Email Marketing ■ Chapter 2: Email Planning Methods ■ Chapter 3: How to Enhance Newsletter KPIs ■ Chapter 4: Tips for Email Marketing that Leads to Business Negotiations ■ Chapter 5: For Sustainable Email Marketing ■ Additional Useful Information Summary *For more details, please download the PDF or feel free to contact us.

• MA

This document is an introductory guide for those who are about to start with marketing automation. It introduces the differences between SFA and CRM, the different objectives of MA implementation in BtoB and BtoC, and the background that necessitates marketing automation. Additionally, it includes information on the seminar "Introductory Edition for Gaining a Practical Understanding," which thoroughly explains the basics of MA that should be known before implementation. [Contents] ■ Chapter 1 Overview of Marketing Automation ■ Chapter 2 What Can Be Achieved with Marketing Automation ■ Chapter 3 Case Studies of Utilizing "Kairos3 Marketing" in Marketing Automation *For more details, please download the PDF or feel free to contact us.

• MA
• SFA (Sales Support System)

This document introduces case studies of companies that have successfully solved sales challenges through the implementation of the SFA tool "Kairos3 Sales." We present the case of Sanko Seisakusho, which eliminated the reliance on individual salespeople, and the case of Kitahon Computer Service, which focused on developing young employees. Additionally, we have included a brief overview of the tool at the beginning, which may be helpful when considering its implementation. 【Featured Case Studies】 ■ Successfully moved away from reliance on veteran salespeople and achieved personnel development through division of labor in sales ■ Shared effective sales methods and feedback, leading to organizational growth ■ Established a sales system that allows even inexperienced staff to handle sales, resulting in an increase in the number of customers they can serve ■ Comprehensive management of the pipeline from customer acquisition to negotiations, leading to a 5% increase in the closing rate *For more details, please download the PDF or feel free to contact us.

• SFA (Sales Support System)

This document is a "textbook on exhibition strategies that generate business negotiations," covering everything from planning to post-event follow-up. You will learn about "the knowledge needed for pre-exhibition preparations," "the activities on the day of the exhibition that attract visitors," and "how to create a system that generates business negotiations from post-exhibition follow-up." At the end, we also include information about a "basic seminar to enhance results at the next exhibition," which provides practical know-how for lead acquisition and increasing negotiation rates, so please take a look. [Contents] ■ Chapter 1: Developing the Exhibition Plan ■ Chapter 2: Creating Booths and Materials ■ Chapter 3: Preparing for Day-of Operations ■ Chapter 4: Attracting Visitors to the Exhibition Booth ■ Chapter 5: Post-Exhibition Follow-Up ■ Chapter 6: Post-Exhibition Follow-Up Using Tools *For more details, please download the PDF or feel free to contact us.

• MA

In this document, we will share our insights based on our experience supporting the sales digital transformation of approximately 2,000 companies over the past 10 years, focusing on the differences between Excel and SFA tools. We will introduce four key differences: simplicity, safety, functionality, and convenience. If you are considering implementing SFA, please take a look. [Contents] ■ Increasing number of companies moving away from Excel ■ What are Excel and SFA? ■ Four essential points for a "sales management tool" ■ Comparison of Excel and SFA based on the four points ■ SFA tool "Kairos3 Sales" ■ Contact information *For more details, please download the PDF or feel free to contact us.

• SFA (Sales Support System)

This document is a "Comparison Table of MA Tools" compiled based on information available as of January 2025, reflecting our company's perspective. It introduces initial costs, monthly fees, minimum usage periods, contract renewal units, the presence of related tools, and external integrations. For accurate information on each tool, please contact the respective companies. [Contents (Excerpt)] ■Kairos3 ■SATORI ■List Finder ■BowNow ■SHANON MARKETING PLATFORM ■Haihahi Mail Bridge *For more details, please download the PDF or feel free to contact us.

• MA

"Kairos3 Timing" is a scheduling tool that allows you to coordinate dates simply by sending a URL, freeing you from manual input of dates and times. Guests can easily select convenient candidate dates from their own calendars, making scheduling possible. Once the date is confirmed, it is automatically reflected in the calendar, and other candidate dates are automatically removed from the calendar. Additionally, it integrates with web conferencing tools such as Zoom, Google Meet, and Microsoft Teams. When selecting a web conferencing tool during scheduling with this product, a web conference URL is automatically generated and registered in your calendar. 【Features】 ■ Freedom from manual date and time input ■ Clear visibility of scheduling results just by looking at the calendar ■ Reduction of effort with automatic issuance of online meeting URLs *For more details, please refer to the related links or feel free to contact us.

• Reservation Management System

"Kairos3 Sales" is an SFA tool that can accurately solve challenges in sales activities with a precise approach. It supports the efficiency of sales activities and improves results, enabling "process management" and "result analysis." By integrating with "Kairos 3 Marketing" and external tools, it further promotes sales activities. Through analysis based on accurate numbers, it is possible to build a sales organization that increases revenue. 【Features】 ■ Create a system that allows focus on important initiatives, achieving many results in a short time ■ Utilize marketing data in sales activities to enhance deal conversion and closing rates ■ Enable managers to understand the state of the organization from various angles and encourage appropriate improvements ■ Eliminate performance variability and ensure reproducibility of successful patterns *For more details, please refer to the related links or feel free to contact us.

• SFA (Sales Support System)

"Kairos 3 Marketing" is a marketing automation tool that seamlessly connects the sales and marketing departments, promoting digital transformation (DX). It allows for smooth management of everything from lead management and nurturing to deal creation, easily integrates with external tools, and can utilize the systems you already use. You can make informed decisions for your next steps based on accurate data and effectively execute your marketing strategies. Additionally, it shares sales and marketing data in real-time, strengthening departmental collaboration. It provides seamless support from nurturing potential customers to closing deals. [Features] - Lead nurturing that deepens relationships with customers - Optimization of initiatives that connect marketing and sales activities - Improved operational efficiency across multiple locations *For more details, please refer to the related links or feel free to contact us.*

• MA