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What are the systems, structures, and tools necessary for sales transformation?

Change is an opportunity for growth! We will summarize the "perspectives and strategies" of sales in a column.

The environment surrounding businesses is constantly changing. Looking back, the emergence of mobile phones, the internet, smartphones, and subscription services has brought significant changes to business. Additionally, the bankruptcy of global companies, the occurrence of major disasters, and more recently, the COVID-19 pandemic have caused changes across society as a whole. Companies have survived by overcoming and adapting to these changes. In particular, the sales department serves as the face of the company. It acts as a point of contact with other companies and customers, making it a crucial interface that is often exposed to external influences, and therefore, it is a department that is easily affected by changes. As a result, they are required to think of new business models and adapt to these changes. The changes in the business environment are similarly applicable to competitors, and the key lies in how quickly one can respond to the idea that "a crisis is an opportunity!" and achieve significant growth. This document summarizes the "perspectives and strategies" of sales that "transform change into growth." *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What skills are necessary for managers during the COVID-19 pandemic?

Focusing on the skills required for a manager position, explained in a column!

A manager is a position responsible for the management of an organization or business operations. With the changes of the times and the unexpected situation of the COVID-19 pandemic, what will the "new image of a manager" required in the future look like? We will focus on and explain the "skills required for manager positions during the COVID-19 pandemic." *For more details on the column, please refer to the related link. Feel free to contact us for more information.

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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A thorough explanation of what telework (remote work) is!

A column summarizing the reasons to start from the basics, the necessary knowledge, and examples of success and failure!

Telework (remote work) has been spreading domestically. However, while some companies are reaping many benefits, the majority of companies are still not able to enjoy the advantages of telework. In fact, according to the Ministry of Internal Affairs and Communications, the telework adoption rate is 19.1% (as of 2019). According to the Cabinet Office, only 34.5% of companies implemented telework, even temporarily, during the COVID-19 pandemic. Therefore, our company, which has introduced tools that are helpful for telework to over 7,000 companies, will summarize and explain the basics of what telework is, reasons for its implementation, necessary knowledge, and examples of success and failure. By clarifying the basics of telework and successful implementation methods, we encourage you to read this carefully. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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A thorough explanation of establishing a remote work (telework) system and its effects.

Key points for building a remote work system! Explanation of successful cases and the benefits of success.

Are you feeling the need to understand the effects of remote work and how to build a system related to work style reform? In today's world, where labor shortages are accelerating, if we delay our response to work style reform, we may not only lose market share but also find it difficult to continue our business. However, changing work styles is inherently challenging. It is important to know how to build a system to avoid ending up with results that decrease productivity rather than increase it. Therefore, in this article, we will explain the key points of building a remote work system, successful case studies, and the benefits of success. *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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Towards the realization of DX in the sales department: Solutions to challenges and the path to secure establishment.

Explaining DX that brings innovation to the company by utilizing sales tech!

Originally, DX was necessary for improving productivity due to the decrease in the labor population. With the spread of the COVID-19 pandemic, it is rapidly expanding among companies. DX is interpreted as "utilizing sales technology to create innovation within the company, leading to labor reduction, increased revenue, and organizational transformation." *For more details on the column, you can view it through the related link. Please feel free to contact us for more information.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What are the reasons for needing a webinar? Which tools should be used?

Introducing tools and success stories for effectively conducting webinars!

Recently, the numerous webinars being held have become recognized as a standard means of communication with potential customers. However, do you know what issues are addressed by webinars? It is likely that few people can clearly articulate the purpose of conducting a webinar. If you can understand the benefits of webinars, you can also envision effective scenarios for their use. Therefore, we will introduce the benefits of webinars, discuss what challenges they can solve for companies, and present tools and success stories for effectively conducting webinars. *For more detailed information, please refer to the related links. Feel free to contact us for further inquiries.*

  • Online business negotiation system

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DX in the sales department is effectively supported by tools such as MA, SFA, and BI!

To achieve DX in the sales department and deliver results, we will explain how to effectively utilize each tool!

As the wave of digital transformation (DX) surges, the sales department is also being called upon to promote it. Tools related to DX include Marketing Automation (MA), Sales Force Automation (SFA), and Business Intelligence (BI), but simply implementing them does not automatically lead to results. To achieve results, it is necessary to implement each tool in a way that leverages its unique features. In this article, we will explain how to effectively utilize each tool to realize DX in the sales department and achieve results. *For detailed content of the column, please refer to the related links. For more information, please check the PDF materials or feel free to contact us.*

  • others

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Three Types of Managers: How to Utilize CRM/SFA

Introducing SFA utilization and problem-solving methods that deliver results for three types of managers!

Among you, there may be many who are not dedicated managers but rather playing managers. This time, I have picked up three types of such individuals and focused on their challenges. One type is the versatile and expected manager. For example, being serious can become a challenge, leading many to become jack-of-all-trades and struggle to grow. *For detailed content of the column, you can view it through the related link. For more information, please refer to the PDF document or feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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Types of easy-to-earn side jobs from home and five tips for balancing them with your main job.

Side jobs and remote work have positive effects on your main job! Here are some tips for balancing both.

As remote work and telecommuting are being promoted, it is expected that the number of people engaging in side jobs from home will increase in the future. If you choose tasks that are connected to your skills and experience, side jobs from home can have a positive effect on your main job as well. Along with the types of home-based work that are easy to earn from, we will introduce tips for balancing your main job and side job. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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[Seminar Report] Strengthening Organizational Sales Power with Sales DX × Ultimate Management Techniques

Explaining the truly "necessary actions" and "things to stop" centered around the theme of "Sales DX × Management."

On April 23, 2024, Shikigaku Co., Ltd. and Softbrain Co., Ltd. jointly held an online seminar titled "Strengthening Organizational Sales Power through Sales DX × Ultimate Management Techniques - What Sales Managers Should Do and What They Should Stop Doing on the Ground." There are various sales DX methods and management theories available in the world. As a result, we often hear voices from those managing on the ground expressing that there is too much information and they do not know what to adopt. Both companies, "Softbrain," which has supported sales DX for over 5,500 companies, and "Shikigaku," which has solved organizational management issues for over 4,000 companies, focused on the theme of "Sales DX × Management" to explain, with examples, what ground managers should truly do and what they should stop doing to achieve sales DX. *For more details, please refer to the related links. For further inquiries, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What does return on investment mean? An explanation of the differences from cost-effectiveness, as well as methods for calculation and improvement.

Introduction to the differences between investment effectiveness and cost-effectiveness, their purposes, and calculation methods.

To achieve results with limited management resources, it is important to calculate the return on investment. This time, we will introduce the method for calculating return on investment. By reading this article, you will be able to appropriately allocate management resources, so please refer to it. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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Why is purpose important for business? Introducing steps to implement it.

Explaining the meaning of purpose, the reasons required for business operations, the benefits, and the steps to implement it.

Currently, "purpose" is gaining attention as an important keyword in business operations. "Purpose-driven management" is often cited as a representative term. By understanding the meaning of purpose and applying it to business operations, you can gain support from employees, customers, and society. This can lead to increased sales and contribute to the stability of management. In this article, we will touch on the meaning of purpose and the reasons it is required in business operations, followed by an explanation of the benefits of purpose and the steps to implement it. Please read the article and connect it to enhancing your company's trust and performance. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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How to create a skill map aimed at improving sales skills.

A sheet that expresses the skills desired from employees in levels! Introducing how to create a skill map sheet.

To lead sales activities to success, it is important to aim for skill enhancement, create a skill map sheet, and practice it daily. In this article, we will introduce how to create a skill map sheet. By reading this article, you will be able to develop human resources while referring to the skill map sheet, so please take a look. *For detailed content of the column, you can view it through the related links. For more information, feel free to contact us.

  • Employee training

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What are the current status and challenges of DX in the financial industry? An explanation of corporate initiatives.

An explanation of the current state of DX and future challenges for financial companies!

The financial industry, which is the foundation of the Japanese economy and plays a leading role in driving the economy, is also experiencing the wave of digital transformation (DX). However, it can be said that the industry as a whole has not yet been able to fully leverage the benefits of DX. This article will explain the current state of DX and the challenges ahead for financial companies. Let’s imagine the impending "cliff of 2025" as a reality. *For more details on the column, please refer to the related links. Feel free to contact us for more information.*

  • CRM (Customer Relationship Management System)

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What is BDR? Differences from SDR and reasons why it is essential for inside sales.

Explaining the importance of the "enterprise strategy" undertaken by BDR!

BDR refers to a method of inside sales focused primarily on outbound efforts aimed at acquiring new business for large companies. This article explains the basics of BDR, its differences from SDR, and specific approaches. Please also refer to the essential enterprise strategies for BDR success and recommended tools. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.*

  • CRM (Customer Relationship Management System)

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