Case studies of successful companies prove that the collaboration between web strategy and inside sales is the key to the success of SDR.
**Benefits** - Learn successful case studies of collaboration between web and inside sales - Significantly improve sales productivity with high-quality lead supply - Eliminate barriers between departments and stabilize the overall contract rate of the organization 'PROBiZZ' thoroughly analyzes successful case studies of SDRs and supports the construction and execution of strategies to seamlessly integrate web strategies and inside sales (IS). Many companies face the challenge of a "collaboration barrier," where the quality of leads acquired through the web does not meet the standards required by SDRs, leading to a lack of business negotiations. Our strength lies in our ability to visualize and score customer interest based on web behavior data, allowing IS to approach at the optimal timing. We utilize know-how derived from successful case studies to optimize web content, creating a foundation that consistently generates high-quality leads that are easy for IS to approach. We establish common KPIs for web and IS, embedding a PDCA cycle within the organization to verify through data whether both activities contribute to achieving KGI. 'PROBiZZ' transforms the collaboration between web and IS into your company's strongest weapon with strategies backed by successful case studies, achieving sustainable revenue growth.
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By linking customer behavior data from the website with SDR activities, we can reduce unnecessary approaches to low-quality leads. By implementing web content optimization techniques learned from successful case studies, we can increase the number of high-quality leads that are easier for inside sales to follow up on. By clarifying the KPIs and handover criteria shared between the web department and the SDR department, we can prevent the loss of sales opportunities due to insufficient inter-departmental collaboration. Strengthening the collaboration between web strategy and SDR can significantly streamline the entire sales process from lead acquisition to deal creation. Since web data allows for a deep understanding of customer needs in advance, it enables the personalization of SDR talk scripts and emails, thereby improving the conversion rate to deals. Through a training program based on successful collaboration case studies, SDR personnel can quickly acquire scientific sales skills using web data, accelerating the internalization within the organization. 【Strengths and Features】 ■ Design of a hybrid strategy that integrates web strategy and SDR ■ Systematization of collaboration tips learned from successful case studies and implementation in the organization ■ Creation of high-quality leads based on web behavior data
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Are you struggling to connect leads acquired through the web to business negotiations with your SDR team? "PROBiZZ" has prepared a collection of know-how that reveals the "keys" to success based on case studies of well-known companies that have succeeded through web strategies and SDR collaboration. This document will help you eliminate barriers between departments and understand the specific mechanisms to connect high-quality leads to business negotiations. Let’s dramatically improve your SDR activities with strategies proven by successful case studies. Download the document now and discover the secrets to success through web and SDR collaboration.
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Applications/Examples of results
- An IT company that was struggling with the number of leads from its website received web strategy support from "PROBiZZ" and implemented content marketing measures in collaboration with SDR, strengthening web content based on customer needs, resulting in a 50% increase in the number of leads supplied to SDR compared to the previous year. - A service industry company that was facing issues with the quality of leads acquired online introduced "PROBiZZ"’s collaboration know-how, executed lead scoring using web behavior data, and clarified the criteria for handover to SDR, significantly improving the conversion rate from SDR. - A manufacturing company that had inefficient approaches to remote customers built a strategy to strengthen the collaboration between web and SDR with the support of "PROBiZZ," establishing a system where leads are nurtured online and approached by SDR, resulting in an expansion of the sales area while optimizing sales costs.
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Company information
Engine Co., Ltd. offers the inside sales support service 'PROBiZZ' to structurally solve sales challenges for companies. Aiming to streamline the sales process and maximize results, customization tailored to corporate needs is possible. An experienced dedicated team handles everything from creating target lists to outreach and setting up business meetings. Through data-driven strategy design and KPI management, continuous improvement and reproducibility of results are achieved. Additionally, we support the visualization and analysis of sales activities by utilizing the latest tools and technologies. With a proven track record across various industries, we provide services backed by reliability and performance. Engine Co., Ltd. offers a new standard of sales support that realizes the "systematization" of sales and the "reproducibility" of results.