Retail channel sales training | lift in-store selling power
Getting onto a retailer's shelves means nothing if nobody recommends you in store. Shelf space, position, POS material, and whether staff can talk about the product. STEP01 covers buyer psychology, so people understand how shoppers decide at the shelf. STEP02 uses the ideal discovery ratio to draw out a store's stock and turnover problems, then covers proposals for planograms and promotions, objection handling and closing. STEP03 builds the ability to train retail staff. Weekly lessons over 3 months.
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基本情報
■Who it is for: retail channel sales and merchandisers at makers and wholesalers, in-store support ■Curriculum: STEP01 mindset and fundamentals / STEP02 the playbook for maximising win rate (ideal discovery ratio, presentations that land, objections and closing) / STEP03 reproducing results and embedding them ■Format: weekly lessons over 3 months, including a strategy reset with behaviour patterns ■Pricing: B2B corporate plan 1,200,000 JPY per person (excl. tax) ■Also: one-to-one plans available
価格情報
B2B plan: 1,200,000 JPY per person (excluding tax), weekly sessions over 3 months. Three participants is 3,600,000 JPY, developing three in-house sales instructors. Individual 1-on-1 and group plans available.
納期
用途／実績例
・When you want better planogram and promotion proposals to store managers ・When you want your own team running in-store talk training for retail staff ・When you want listings and shelf space secured smoothly at launch ・When you want merchandiser visits to go beyond reporting Typical departments: retail channel sales, sales promotion, sales operations, marketing
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企業情報
アカメディアは、「クリエイティブ × テクノロジー」を柱に、 各領域の専門アソシエイツが集うプロフェッショナル集団です。 商品やサービスの企画・制作から発信まで一貫して手がけ、 未来型の価値体験を日本から届けています。
