A thorough explanation of a clear definition of success and a specific implementation process to maximize the results of inside sales.
**Benefits** - The goals and evaluation criteria for inside sales are clarified, eliminating inconsistencies. - The process from lead generation to deal creation is optimized based on data. - Inefficient activities are eliminated, allowing sales resources to focus on core business. 'PROBiZZ' defines the success of inside sales not just as a single KPI like "number of deals set," but as the creation of "high-quality deals that directly lead to revenue." It clarifies the role of inside sales tailored to your products, targets, and market, calculating the specific activity volume necessary for achieving goals based on data. It establishes a system for lead qualification (accuracy assessment), which is essential for defining success, and sets criteria to pass only high-quality leads to field sales. Sales tools such as talk scripts, email templates, and approach channels used by inside sales are optimized to align with the definition of success. Based on the defined success criteria, a system for evaluation and improvement is established within the organization, enabling managers to provide quick and accurate guidance using data. 'PROBiZZ' realizes the definition of inside sales success not as a mere "pie in the sky," but as a "highly reproducible system that maximizes results."
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To clarify the activity goals of inside sales, sales representatives can focus on activities that lead to results without wasting time on unnecessary tasks. By sharing a definition of high-quality business negotiations, the conversion rate after handing over leads to field sales dramatically improves. With clear KPIs necessary for success (such as negotiation conversion rates and the number of valid negotiations), bottlenecks in the sales process can be immediately identified through data. The lead nurturing system is optimized, leading to an increase in the acquisition rate of negotiations from dormant leads and prospects, resulting in a stable expansion of the pipeline. A fair evaluation system based on data is established, enhancing the motivation of inside sales representatives and their retention within the organization. By clarifying the definition of success for inside sales, collaboration with the marketing department becomes smoother, improving the quality of leads. **Strengths and Features** - Designing a definition of success for inside sales directly linked to revenue - Optimizing lead qualification based on data - Systematizing evaluation and improvement processes in line with the definition of success
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Does your company's inside sales clearly define "success"? 'PROBiZZ' is currently offering a free resource that defines the success of maximizing inside sales results. It thoroughly explains essential definitions and strategies for success, including KPIs to increase sales and processes that generate high-quality business negotiations. By incorporating the definitions from this resource, let's transform your company's inside sales into an organization that maximizes results. Download the resource and ensure a higher probability of success for your inside sales implementation.
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Applications/Examples of results
- An IT company, which had a high volume of inside sales activities but low quality of negotiations that made it difficult to secure orders, defined "a probability of order of 50% or more" as success under the guidance of 'PROBiZZ' and implemented measures to incorporate hearing items into their SFA. As a result, the order rate after handing over to field sales improved by 20%. - A service company, where many employees were dissatisfied with the vague goal setting of inside sales and the evaluation criteria, executed measures to incorporate KPIs such as "average deal size" and "lead nurturing period" into the definition of success with the support of 'PROBiZZ'. As a result of increased satisfaction with evaluations, employee motivation improved, and the turnover rate decreased. - A manufacturing company that faced the issue of leads from the marketing department not converting into negotiations implemented measures under the guidance of 'PROBiZZ' for inside sales to evaluate lead quality using data and establish a feedback mechanism with marketing. This created a common understanding between the two departments, leading to a stable improvement in lead quality.
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Engine Co., Ltd. offers the inside sales support service 'PROBiZZ' to structurally solve sales challenges for companies. Aiming to streamline the sales process and maximize results, customization tailored to corporate needs is possible. An experienced dedicated team handles everything from creating target lists to outreach and setting up business meetings. Through data-driven strategy design and KPI management, continuous improvement and reproducibility of results are achieved. Additionally, we support the visualization and analysis of sales activities by utilizing the latest tools and technologies. With a proven track record across various industries, we provide services backed by reliability and performance. Engine Co., Ltd. offers a new standard of sales support that realizes the "systematization" of sales and the "reproducibility" of results.





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