[Case Study Collection] Definition and Process of SQL in Inside Sales
A clear definition of SQL (Sales Qualified Lead), which is the key to successful inside sales, and an explanation of the deal-making process.
**Benefits** - Stable results in inside sales with a clear definition of SQL - High-quality deal handovers to field sales become possible - Common understanding among departments leads to smoother collaboration and increased efficiency 'PROBiZZ' clearly defines SQL in inside sales as "leads that directly lead to orders" and establishes this process within the organization. Based on data such as your product characteristics, customer purchasing intent, and company attributes, we specifically define "what the optimal SQL is for your company." To ensure that the defined SQL reliably leads to deals, we design a concrete process for inside sales from lead acquisition to deal setting. We incorporate the criteria for SQL into the lead scoring function of SFA/CRM, creating a system that allows inside sales to make decisions without hesitation. We clarify the rules for information sharing and collaboration processes when handing over SQL to field sales, establishing operations that eliminate friction between departments. 'PROBiZZ' provides a successful model for SQL definition and processes, evolving your inside sales into a highly efficient and results-oriented organization.
- Company:エンジン
- Price:Other