Win rate improvement | classify losses, redesign the close
Win rate is orders divided by sales meetings. The numerator turns on three variables: how the first meeting is designed, the material handed over during comparison, and support through approval. We classify reasons for loss - price, functionality, timing, competitors, internal circumstances - then identify the stage where deals fall away and rebuild the script and the proposal playbook. Losses put down to price often turn on how the comparison was framed. Start with a stocktake of your loss data.
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基本情報
■For: win rate improvement outsourcing ■Metric: win rate = orders divided by meetings; variables are first meeting design, comparison material, approval support ■Variables we move: classifying loss reasons / redesigning the script and proposal playbook / supporting the close ■Volume: GROWTH 1,800,000 JPY, 5-6 reps, 1,500-2,500 calls, 40-80 appointments ■Add-ons: proposals from 200,000 JPY / collateral from 300,000 JPY / training from 200,000 JPY ■Contract: 3-month minimum, auto-renewing / NDA available
価格情報
MINIMUM PLAN 500,000 JPY / STANDARD PLAN 980,000 JPY / GROWTH PLAN 1,800,000 JPY (per month, excluding tax) / ENTERPRISE PLAN quoted individually. 3-month minimum term, auto-renewing.
納期
用途／実績例
・When you want loss reasons classified and drop-out points pinpointed ・When you want comparison material and proposals ready for competitive quotes ・When you want approval paperwork provided ahead of internal discussion ・When you want the playbook updated by comparing deals won and deals lost Typical targets: heads of sales, sales operations, small teams losing time to proposals
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企業情報
アカメディアは、「クリエイティブ × テクノロジー」を柱に、 各領域の専門アソシエイツが集うプロフェッショナル集団です。 商品やサービスの企画・制作から発信まで一貫して手がけ、 未来型の価値体験を日本から届けています。
