Total Solution for the Beauty Industry: QRDM

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last updated：Feb 05, 2026

Integrate DM and the web to streamline reservation promotion and customer management!

In the beauty industry, acquiring customer reservations and improving repeat rates are important challenges. Direct mail (DM) is effective for approaching new customers and encouraging existing customers to return, but it can be cumbersome in terms of effectiveness measurement and customer management. QRDM utilizes DM with unique QR codes for each recipient to track customer responses and streamline reservation promotion and customer management by integrating with web marketing. It allows for the issuance of individual QR codes, creation of landing pages, management of customer action statuses, and web marketing tailored to responses, all in a seamless process. 【Usage Scenarios】 - Promoting reservations for new customers - Encouraging return visits from existing customers - Information dissemination based on reservation status - Implementing campaigns tailored to customer attributes 【Effects of Implementation】 - Streamlined effectiveness measurement of DM - Optimal approaches for each customer - Increase in the number of reservations - Improvement in repeat rates

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【Features】 - Generates individual landing pages that display usernames and purchase history - Conducts scoring based on user responses - Utilizes collected access data and DM results for marketing purposes 【Our Strengths】 We have built a network of over 50 partner factories to meet a wide range of printing and operational needs. We can offer a broad range of proposals focused on optimizing projects.