A strategy that utilizes data and digital tools to concentrate sales resources on optimal target companies and maximize results.
**Benefits** - Elimination of approaches to low-probability prospects, dramatically improving sales efficiency. - Clarification of the winning customer profile, enabling the construction of highly reproducible sales strategies. - Reduction of unnecessary sales costs, leading to stable improvement in return on investment. 'PROBiZZ' thoroughly analyzes your company's past order data to clearly define the attributes, behaviors, and latent needs of the most profitable customers, known as the "Ideal Customer Profile (ICP)." Based on the defined ICP, it cross-references overall market company data and digital behavior history to automatically list only high-probability target companies. It designs optimal approach channels and content tailored to the target companies, establishing a process to pass leads to sales after increasing interest. It implements operations that allow sales representatives to grasp information about target companies and their digital responses in real-time, enhancing the quality of proposals. The entire flow from target selection to approach and negotiations is measured with data, fostering a data-driven organizational culture to facilitate a cycle of improvement. 'PROBiZZ' promises a transformation from "blind sales" to "scientific digital sales that focus on targets and maximize results."
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basic information
By focusing on the true target, sales representatives are freed from dealing with low-probability leads and can concentrate on closing deals. The accuracy of target selection is guaranteed by data, increasing the certainty of sales forecasts and improving the precision of management decisions. A personalized approach to target companies becomes possible, significantly improving the conversion and closing rates. Sales resources are not dispersed, allowing focus on the most effective activities, which reduces sales costs such as personnel and operational expenses. Data clarifies which targets top performers engage with and how they close deals, enhancing the skills of the entire organization. By turning target companies into prospects when they need the company's solutions, it contributes to establishing long-term customer loyalty. 【Strengths and Features】 ■ Scientific definition of the ideal customer profile (ICP) based on historical data ■ Identification of high-probability target companies based on digital behavior history ■ Design of personalized approach strategies tailored to the target
Price information
Is your company's sales wasting resources by approaching "everyone"? We are currently offering a free document that explains the secrets of maximizing results through targeted digital sales with "PROBiZZ." It includes specific steps for defining your Ideal Customer Profile (ICP) and effective data utilization methods for identifying high-quality leads, revealing the keys to success. Transform your company's sales into a data-driven "winning" digital sales strategy with this document. Download the document and dramatically improve your sales results.
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Applications/Examples of results
- A service company that had approached a wide range of industries and had dispersed resources analyzed its past high-profit customers under the guidance of "PROBiZZ," implemented measures to narrow down its targets to companies of specific business sizes and growth rates, resulting in a reduction of sales effort to less than half while improving the average order value by 30%. - An IT company whose sales representatives were unsure which prospects to focus on and had inconsistent activity levels executed measures with the support of "PROBiZZ" to score the web behavior history of target companies and introduced a system to prioritize approaches to companies with high scores, resulting in an increase in high-probability business negotiations, shortened lead times, and stabilized achievement rates of sales targets through optimized activities. - A manufacturing company that relied on the intuition of the sales department for selecting target companies and lacked coordination with marketing implemented measures under the guidance of "PROBiZZ" to unify the Ideal Customer Profile (ICP) and built a system to automatically link the target list defined by the marketing department to sales, strengthening interdepartmental collaboration and improving the quality of the pipeline.
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Company information
Engine Co., Ltd. offers the inside sales support service 'PROBiZZ' to structurally solve sales challenges for companies. Aiming to streamline the sales process and maximize results, customization tailored to corporate needs is possible. An experienced dedicated team handles everything from creating target lists to outreach and setting up business meetings. Through data-driven strategy design and KPI management, continuous improvement and reproducibility of results are achieved. Additionally, we support the visualization and analysis of sales activities by utilizing the latest tools and technologies. With a proven track record across various industries, we provide services backed by reliability and performance. Engine Co., Ltd. offers a new standard of sales support that realizes the "systematization" of sales and the "reproducibility" of results.