[Goal Achievement Method] Strengthening Inside Sales with SDR Utilization

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last updated：Dec 26, 2025

エンジン

A method to dramatically enhance the deal creation capability of the entire sales organization through the introduction and strengthening of the SDR system.

**Benefits** - Strengthen lead management up to deal conversion using SDR - Maximize sales performance through organizational division of labor - Accelerate inside activities with high-precision lead selection 'PROBiZZ' comprehensively supports the enhancement of inside sales utilizing SDR. The importance of Sales Development Representatives (SDRs) is increasing, as they directly impact the deal conversion rate. By specializing in the selection and nurturing of prospective customers, optimal allocation of sales resources becomes possible. 'PROBiZZ' consistently supports everything from the design of SDR roles to operational rules and KPI design. Furthermore, by integrating with CRM and MA, it clarifies lead prioritization through scoring based on behavioral data. This allows sales representatives to focus on deals, leading to stable growth in overall organizational performance. Additionally, by establishing a regular feedback system, an operational framework that enables rapid PDCA cycles is also put in place. 'PROBiZZ' maximizes the functionality of SDRs, enhancing the productivity and deal creation capability of sales organizations.

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basic information

To maximize sales results, it is essential to enhance the accuracy of lead nurturing and selection. 'PROBiZZ' achieves quality improvement in inside sales through the establishment and operation of an SDR system. First, we review the definitions of leads and segment design, and design a response flow organized by purpose. We automate and standardize follow-up measures based on prospecting levels and contact history, reducing the burden on representatives. Additionally, we establish a system that visualizes the activity status of SDRs through KPIs, allowing for quick feedback on areas for improvement. Salespeople can focus on high-potential leads, significantly increasing the probability of successful negotiations. As a result, the productivity of sales activities rises, and the efficiency of lead utilization dramatically improves. 'PROBiZZ' supports the establishment of a sales system that continuously generates results through the strengthening of SDRs. 【Strengths and Features】 ■ Support from the design of SDR operations to KPI construction ■ Lead scoring management in collaboration with CRM and MA ■ Support for the establishment of a system specialized in generating negotiations

Price information

At "PROBiZZ," we have prepared materials that introduce the details and pricing plans for our SDR system design and operational support services, along with case studies. If you are considering improving sales efficiency or building a results-oriented structure, please check the materials first and feel free to contact us.

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Applications/Examples of results

- A company that had all sales handled without an SDR established a dedicated SDR role with the support of "PROBiZZ." Lead handling became stable, and the conversion rate to business negotiations more than doubled. - A company with a subjective inside sales operation introduced an SDR system with established KPIs. The criteria for determining lead priority were standardized, and the quality of responses became uniform. - A company that had not effectively utilized marketing automation built a scoring design and collaboration with "PROBiZZ." SDRs approached leads at the right timing based on their behavior history, stabilizing results.