This is a case study of the implementation of Cincom CPQ at Shimadzu Corporation's Australia branch.
The medical division of Shimadzu Corporation Australia (SHIMADZU MEDICAL) and the scientific division (SHIMADZU SCIENTIFIC) have integrated CPQ with Microsoft Dynamics 365, achieving automation from quotation to order. This has enabled the creation of consistent, complete, and accurate quotations and proposals, eliminating errors in products and pricing, and successfully reducing annual losses of \$500,000 due to quotation mistakes. <Main Implementation Effects> • A robust solution that can handle the complexity of our business and products • Maximized investment in Microsoft Dynamics 365 without overhauling the entire CRM • Reduction of product and pricing errors • Ability to create consistent, complete, and accurate quotations and proposals For more details about the project, please visit here: https://www.cincom.co.jp/blog/case-shimazu-anz
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<Background of Introduction and Business Challenges> Initially, Shimadzu Corporation's Australian branch faced several business challenges. Firstly, the product lineup was extensive and comprised very complex products, and in addition, the sales teams were using different price lists. Moreover, the sales process involved many manual steps from quotation to system order, making it cumbersome. As the company grew, the workload increased, necessitating the hiring of more staff. Although Microsoft Dynamics 365 Sales was already implemented within the company, its functionalities were not being fully utilized, leading to inefficiencies in operations. In this situation, mistakes in quotation creation due to errors in products and configurations frequently occurred, resulting in an annual loss of approximately $500,000, highlighting the need for improvements in the system.
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<Goals> • Automation from quotation to order • Eliminate errors in products and pricing • Ensure all cases are in CRM along with the quotation • Standardization of quotation formats • Improvement of customer experience
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Customer Company Information: • Headquartered in Kyoto, established in 1875 • Main equipment: analytical and measuring instruments, X-rays, industrial equipment • Highly competitive industry • B to B market with customers including hospitals, clinics, research facilities, and universities For more details about the project, please see here. https://www.cincom.co.jp/blog/case-shimazu-anz
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Cincom CPQ Product Overview
Company information
Cincom Systems Japan was established in 1976 as the Japanese subsidiary of Cincom Systems, Inc., headquartered in Cincinnati, Ohio, USA. It offers a wide range of products and services in Japan, from mainframe software and object-oriented development tools like Cincom Smalltalk (including the MCFrame development environment) to healthcare solutions such as specific health guidance support systems and digital transformation (DX). 【Company Information】 Company Name: Cincom Systems Japan, Inc. Location: 5-13-1 Toranomon, Minato-ku, Tokyo 105-0001, 7th Floor, Toranomon 40MT Building Representative: President Donald E. Bick, Jr. Established: August 1976 URL: https://www.cincom.co.jp Business Description: Development, sales, and support of software packages
