Leverage business potential to achieve revenue improvement! Efforts to enhance customer experience are necessary.
The domestic equipment and machinery manufacturing industry/trading companies are in a saturated/mature market, making it difficult to continue with traditional business styles. In such a context, establishing an "aftermarket business" is essential for securing further profits. Additionally, it can be said that the domestic equipment and machinery manufacturing industry is lagging behind European and American companies in terms of digitalization. To leverage business potential and achieve profit improvement, efforts to enhance customer experience (CX) through digital utilization are necessary. Therefore, this time, we will present "the key to establishing an aftermarket business that improves operating profit margins," along with case studies. *For more details on the column, please refer to the related link. For further inquiries, feel free to contact us.
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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with "esm (e-Sales Manager)" since 1999. We have a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization assistance). The competition lies in customer touchpoints! Our customer management system, 【esm (e-Sales Manager)】, leads all customer touchpoint activities in sales, marketing, and after-service to a higher level: https://www.e-sales.jp/ *Based on our company's achievements and the Japan Standard Industrial Classification.