A method that is gaining attention as effective in modern times! Introducing techniques, case studies, and useful tools.
One-to-One marketing provides appropriate services individually based on data such as consumers' hobbies, attributes, and behavioral history. In today's world, where various information can be easily obtained from the internet and the channels through which consumers encounter information have diversified, this method is gaining attention as an effective approach. This time, we will explain specific techniques, case studies, and useful tools. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.
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*You can view the detailed content of the column through the related link. For more information, please feel free to contact us.*
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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with "esm (e-Sales Manager)" since 1999. We have a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization assistance). The competition lies in customer touchpoints! Our customer management system, 【esm (e-Sales Manager)】, leads all customer touchpoint activities in sales, marketing, and after-service to a higher level: https://www.e-sales.jp/ *Based on our company's achievements and the Japan Standard Industrial Classification.
