Product development innovation in manufacturing *Explanation book available.
"Good opportunities reside in a prepared mind" (The Law of Serendipity). You can learn systematic innovation methods, including the ability to discover unexpected things by chance!
Improving the current products is important, but new technologies in different categories from existing ones may eventually disrupt the existing market, even if they initially seem inferior. One classic example is the innovation that occurred across generations from sailing ships to steamships, from steam engines to internal combustion engines, and from internal combustion engines to electric motors. This is not just a brainstorming method or theory of innovation based on mere ideas, but rather a systematic approach to innovation based on historical examples by Christensen, Drucker, and Schumpeter. Let’s learn about "product development innovation management" that achieves results from the innovative mindset of Japanese people who have won many Nobel Prizes in natural sciences, and those who have made Japanese trains and automobiles the best in the world, derived from Western origins! * A commentary handbook is currently being offered. For more details, please contact us or download the PDF to view it.
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basic information
<Core Competence Strategy> The core competence strategy can be seen as a lesson that emerged from reflections on American MBA programs. When focusing primarily on the feasibility of targeting products and markets for short-term profits, there is little chance of venturing beyond improvements to existing products or familiar markets. However, relying solely on such Strategic Business Units (SBUs) carries the risk of technological stagnation and halted growth. If the core competencies of a company are the roots, then products are the trunk, and branches and leaves can be considered as well. It is important to develop the roots firmly while formulating SBU strategies. "The opportunity resides in a prepared mind" (the law of serendipity) and the book "Strategic Management of Technology and Innovation" (by Christensen et al., Shoei-sha) suggest that by not isolating oneself within the company, but rather by meeting various people and observing different things, one can find hints for discovering technologies, products, and business models. In addition to the law of serendipity, I considered the mindset for creative innovation by referring to the "18 Laws of Supply Chain" (by Yoshijiro Imaoka, Nihon Keizai Shimbun).
Price information
One-day seminar, 50,000 yen per person Event details: http://www.bizdyn.jp/flow
Price range
P2
Delivery Time
※Event Guidelines http://www.bizdyn.jp/flow
Applications/Examples of results
Learn thinking that will provide hints for new products and new businesses.
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Company information
The goal is to eliminate waste in the operational system and the power system! Achieving both "inventory reduction and prevention of stockouts," "energy conservation," "new products and new businesses," and "developing people who are passionate about proactive reform" is a challenging endeavor for many companies. The reasons hindering results are believed to be primarily due to partial improvements that do not address the root problems, such as symptomatic treatments that overlook the whole picture, the easy introduction of IT like ERP, balancers for rotating shafts that do not consider rotational friction resistance and eccentric centrifugal force compensation, and the proliferation of numerous projects aiming for short-term results, such as mimicking competitors. Our consultant, Zenjiro Nimaoka, has acquired patents for technologies that suppress rotational shaft imbalance, solved many technical issues in mechanics and IT at an engineering company, developed management systems, and gained experience at a global consulting firm, mastering management analysis and prescriptions. Through numerous publications and consulting experiences, he has synthesized "management and mechanics" through management education in MBA and MOT. Based on MOT management education, we provide consulting for business diagnostics and strategic proposals, system design, and project support for new products and new businesses. We can respond nationwide, primarily in the Kanto region, so please feel free to consult with us.