SBS Marketing Co., Ltd. - Job satisfaction is influenced by 'two factors'!? 'Herzberg's Two-Factor Theory'
SBS Marketing Co., Ltd., which provides consulting services mainly related to marketing, sales promotion, and customer acquisition in the BtoB (business-to-business) sector based on practical experience in support companies and business companies, has published a page titled "Job Satisfaction is Influenced by 'Two Factors'!? 'Herzberg's Two-Factor Theory'" on October 14, 2025 (Tuesday).
According to 'Herzberg's Two-Factor Theory,' job satisfaction is influenced by two factors: 'motivational factors' and 'hygiene factors.' The page explains the benefits of utilizing this theory, the two elements that constitute the theory, their relationships, specific examples of applying the theory in corporate organizations, and points to consider when utilizing it.
(Page Overview: Excerpts)
■ What is 'Herzberg's Two-Factor Theory'?
■ Elements and relationships that constitute 'Herzberg's Two-Factor Theory'
■ Specific examples of applying 'Herzberg's Two-Factor Theory' in corporate organizations
■ Points to consider when utilizing 'Herzberg's Two-Factor Theory' (DL content only)
▼ For more details, please visit this page.
https://sbsmarketing.co.jp/blog/herzbergs-two-factor-theory-2025-10/

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