"SBS Marketing Co., Ltd." Is "parroting" effective for building rapport!? 'Backtracking'

SBS Marketing Co., Ltd., which provides consulting services related to marketing, sales promotion, and customer acquisition mainly in the BtoB (business-to-business) sector based on practical experience in support companies and business companies, has published a page titled "Is 'Backtracking' Effective for Building Rapport!?" on September 16, 2025 (Tuesday).
'Backtracking' is when you repeat what the other person has said verbatim. The page explains the effects of 'parroting' while matching the other person's pace, as well as examples of its application in business settings.
(Page Overview: Excerpts)
■ What is 'Backtracking'?
■ Examples of 'Backtracking' in Use
■ Effective in Remote Work!? 'Double Backtracking' (Downloadable content only)
▼ For more details, please visit this page.
https://sbsmarketing.co.jp/blog/backtracking-2025-09/

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