SBS Marketing Co., Ltd. - Does making mistakes and failures actually increase likability? The "Platform Fall Effect."

Based on practical experience in support companies and business companies, SBS Marketing Co., Ltd. provides consulting services related to marketing, sales promotion, and customer attraction mainly in the BtoB (business-to-business) sector. On July 8, 2025, we published a page titled "Does Making Mistakes or Failing Increase Likability?! The 'Prattfall Effect'."
The mistakes or failures made by capable individuals can actually enhance their likability, known as the 'Prattfall Effect.' This page explains the benefits that arise, examples of utilization, and points to consider when applying it.
(Page Overview: Excerpt)
■ What is the 'Prattfall Effect'?
■ Benefits arising from the 'Prattfall Effect'
■ The Prattfall Effect and 'Self-Disclosure'
■ The Prattfall Effect and 'Beautiful Mess Effect'
■ Examples of utilizing the 'Prattfall Effect'
■ Points to consider when utilizing the 'Prattfall Effect' (DL content only)
▼ For more details, please visit this page.
https://sbsmarketing.co.jp/blog/prattfall-effect-2025-07/

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