Brizzy List of Products and Services

We would like to introduce a case where our "Lead Brizzy" was implemented by Nikkei Industrial Advertising, Inc. The company was utilizing various channels and media to acquire a large number of leads. However, the lead information obtained from each media was in different formats, resulting in a significant amount of work required to process and import it into their own marketing automation (MA) tool. After implementation, leads from each medium can now be automatically linked to the MA, greatly reducing the cumbersome import workload. Since there is no longer a need to manually retrieve leads from each media management site, it has become possible to follow up on leads quickly, leading to an increase in the conversion rate to business negotiations. [Case Overview] ■ Challenge: Time lag due to manual imports ■ Solution: Significant reduction in cumbersome import workload ■ Benefits of Implementation - Enables speedy follow-up on leads - Contributes to an increase in conversion rates for business negotiations *For more details, please download the PDF or feel free to contact us.

• MA

We would like to introduce a case study of the implementation of "Lead Brizzy" at WingArc 1st Inc., which develops businesses such as document and form management, data empowerment, and AI platform services. The company faced challenges such as the reliance on specific individuals for importing leads from external sources and the high amount of labor involved. After the implementation, the lead import process from external sources has nearly been reduced to zero. The reliance on specific individuals has been eliminated, and inside sales can now follow up immediately. 【Features】 ■Challenges - Reliance on specific individuals and high labor involved in importing leads from external sources - Lack of system integration for leads acquired from events and seminars ■Results - Import labor has been reduced to nearly zero - Labor has been reduced, creating "time to engage with customers" *For more details, please download the PDF or feel free to contact us.

• Other Software

We would like to introduce a case study of the implementation of "Lead Brizzy" at KIYO Learning Co., Ltd., which provides educational services and systems for business professionals, such as online qualification courses and e-learning systems. The company has actively invested in marketing, but it took time to aggregate and analyze data to understand metrics, and the environment for making timely judgments on return on investment was not well established. After the implementation, the visualization of results enabled the "selection and elimination" of marketing initiatives, leading to improved productivity in inside sales. Team collaboration was also deepened through a common language. 【Case Overview】 ■ Challenges - The environment for making timely judgments on return on investment was not well established. - There was a time lag in lead integration because lead information was imported manually. ■ Results - Inside sales transformed into an environment where quick decisions could be made, improving the number and rate of deal conversions. - Collaboration between teams became smoother. *For more details, please download the PDF or feel free to contact us.

• Other Software

"Lead Brizzy" is a tool that integrates request for materials sites and seminar recruitment services with MA, SFA, and CRM tools, automatically linking lead information to MA, SFA, and CRM tools immediately after lead acquisition. It eliminates the workload of import tasks to zero and contributes to optimizing the timing of follow-ups with leads. By following up with leads acquired from the request for materials site at the appropriate timing, it increases the conversion rate to business negotiations. It maximizes the event recruitment period and optimizes follow-ups with applicants. 【Features】 ■ Simple item mapping settings ■ Data transformation capabilities ■ Name splitting and phone number format changes ■ Salesforce campaign integration ■ Marketo program integration ■ HubSpot list integration *For more details, please download the PDF or feel free to contact us.

• Other Software

We would like to introduce a case study where our company’s "Lead Brizzy" was implemented by Collabo Style Inc. Lead information shared from external material request sites was manually checked by the inside sales team on their respective management screens and entered into the kintone customer management app. There were often instances of missing input items during this process. By implementing our product, customer information from inquiries made on external material request sites is now linked to Marketo Engage, and lead information is immediately reflected in the kintone customer management app. [Case Overview] ■ Implementing Company: Collabo Style Inc. ■ Challenge: Missing input of lead information and delays in response ■ Implementation Effect: Reduction of approximately 4 hours per month, about 48 hours annually ■ Other Effects: Increase in conversion rate to business negotiations *For more details, please refer to the related links or feel free to contact us.

• MA
• SFA (Sales Support System)
• CRM (Customer Relationship Management System)

We would like to introduce a case study of how KOMPEITO Co., Ltd. implemented our "Lead Brizzy." The number of leads provided from comparison sites was quite large, and reflecting them in the sales support system was cumbersome, leading to input errors. Delays in reflecting the data in the system sometimes resulted in responses to inquiries being delayed by a whole day. With the introduction of our product, the operations of the inside sales department have been significantly streamlined. They are now able to respond to inquiries promptly, ahead of competitors, and the conversion rate to business negotiations has increased by 1.5 times compared to before implementation. [Case Overview] ■ Implementing Company: KOMPEITO Co., Ltd. ■ Challenge: Lead processing was cumbersome, causing time loss. ■ Implementation Effect: Conversion rate to business negotiations increased by 1.5 times. *For more details, please refer to the related links or feel free to contact us.

• MA
• SFA (Sales Support System)
• CRM (Customer Relationship Management System)

We would like to introduce a case study where Hammock Co., Ltd. implemented our "Lead Brizzy." Due to the COVID-19 pandemic, the number of leads acquired through comparison sites increased dramatically, gradually exceeding the company's operational capacity. In some cases, processing took over an hour per lead, resulting in slower response times. By implementing our product, lead information from comparison sites can now be directly registered into the "Hot Profile" form that the company operates. This has not only improved the conversion to business negotiations but also increased the deal closure rate. [Case Overview (Partial)] ■ Implementing Company: Hammock Co., Ltd. ■ Challenge: Lead processing from comparison sites exceeded operational capacity ■ Implementation Effect: Manual processing steps reduced to zero ■ Other Effects: Improved conversion to business negotiations and increased deal closure rate *For more details, please refer to the related links or feel free to contact us.

• MA
• SFA (Sales Support System)
• CRM (Customer Relationship Management System)

We would like to introduce a case study where our "Lead Brizzy" was implemented by primeNumber Inc. Previously, despite having introduced a multifunctional marketing automation (MA) tool, it had effectively turned into just an "email distribution tool," which was a challenge. The company chose "Marketo Engage," taking into account the importance of initial design and its own engineering characteristics. By integrating "Marketo Engage" with our product, we were able to reduce the labor involved in importing lead information acquired from media. A significant achievement was eliminating the import tasks from the cognitive resources of busy team members. [Case Overview (Partial)] ■ Implementing Company: primeNumber Inc. ■ Challenge: The MA tool had turned into an "email distribution tool." ■ Implemented Product: Lead Brizzy ■ Implementation Effect: Reduced lead import labor from media by 10 hours per month *For more details, please refer to the related links or feel free to contact us.

• MA
• SFA (Sales Support System)
• CRM (Customer Relationship Management System)