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東具 東京支店

addressTokyo/Chuo-ku/11-1 Tomizawacho, Nihonbashi, Tomizawacho 111 Building, 1st, 2nd, and 3rd floors
phone03-5652-0636
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last updated:Jan 05, 2026
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店頭販促支援 店頭販促支援
デジタルプロモーション デジタルプロモーション
デジタルサイネージ販売 デジタルサイネージ販売
販促用パーツ販売 販促用パーツ販売
デジタルプロモーション

デジタルプロモーション

ユーザーが行動するきっかけとなる「ユーザーメリット」の仕掛けづくりと、 「知る」から「集客・購入」までの仕組みづくりを併せて設計しご提案いたします。

TOGU Digital Solutions

Creating "mechanisms" and "systems" that lead to increased sales and customer attraction by utilizing digital tools!

Our company designs and proposes mechanisms for "user benefits" that trigger user actions, as well as systems that connect "awareness" to "customer acquisition and purchase." We provide marketing strategies that lead to "SNS customer acquisition," "store customer acquisition," "EC purchases," and "in-store purchases," including creative elements, both in the real world and digitally. With an in-house creative (design) team, we offer flexible and speedy planning and proposals. 【Strengths of Togu】 ■ Proposals for both online and offline ■ Deep understanding of product appeal in retail sales and store businesses ■ Creative solutions included in our proposals *For more details, please refer to the related links or feel free to contact us.

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[Digital Promotion Case Study] Home Appliance Manufacturer

Realizing a purchasing promotion campaign through the collaboration of the WEB campaign system and the administration office operations!

This is a case where we proposed a purchasing promotion campaign utilizing our self-developed web campaign system "WebCAN" to a certain home appliance manufacturer. In line with the release of a new product, they requested a campaign structure where customers could apply during the pre-order phase and submit additional applications after purchase to receive a guaranteed prize. We proposed an overall design that compensates for parts that the system cannot handle with human support from the campaign office. Despite irregular responses such as extending the period due to the impact of the COVID-19 pandemic, we received many applications and successfully concluded the campaign without any issues. The marketing data has also been utilized. 【Case Overview】 ■Challenge: Want to conduct a campaign in conjunction with the new product release ■Proposal: Realization of the plan through collaboration between the web system and the campaign office ■Results ・Smooth execution of the campaign ・By using "WebCAN," system development costs were eliminated, keeping expenses low *For more details, please download the PDF or feel free to contact us.

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[Digital Promotion Case Study] Hakata Confectionery Workshop Nikuzoudou

An easy-to-implement "In-store Promotion × Web" campaign! Case studies of Web Campaigns.

We would like to introduce a case where Hakata Confectionery Workshop Nikuzudo implemented a "Hakata Potato" renewal campaign using our web campaign system. As part of the renewal announcement, they planned to conduct TV commercials, radio advertisements, and transportation advertisements, and also organized a lottery gift campaign as a measure to expand product recognition. We proposed our self-developed web campaign system, "WebCAN." During the two-week implementation period, approximately 1,000 participants joined, and due to the purchase-limited participation conditions, it also contributed to the promotion of products other than Hakata Potato. [Case Overview] ■ Challenge: Want to conduct a product recognition expansion campaign with easy management ■ Proposal: A comprehensive proposal for a web campaign that can be fully managed by Togu ■ Campaign Format: Instant lottery-type serial application campaign ■ Results: A campaign with minimal burden on the promotional staff and easy operation *For more details, please download the PDF or feel free to contact us.

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[Information] Influencer Strategy Service

We offer proposals that include everything from goal setting to creator selection and SNS advertising distribution design!

This document is a service introduction that summarizes the proposal content, case studies, and implementation costs of the influencer strategy services provided by our company. It includes our approach to influencer direction, the importance of setting objectives and conducting insight analysis during creator selection, and methods for utilizing PR posts in conjunction with social media advertising. We have also included several success stories from cosmetics manufacturers, so please take a look. [Contents] ■ Our Proposal Method ・Regarding Influencer Direction ■ Case Studies ■ Implementation Costs *For more details, please download the PDF or feel free to contact us.

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[Data] WebCAN

Numerous implementation results from major companies! We also introduce successful campaign case studies.

This document is an introduction to our company's original lottery system and the web and digital campaign service "WebCAN," operated by our office. We can provide a comprehensive range of classic campaigns conducted online, such as receipt campaigns, serial campaigns, open campaigns, and mileage campaigns. The document includes a wide range of information, from service features and success stories to system specifications and frequently asked questions. Please feel free to download the document and make use of it. [Contents (partial)] ■ Strengths of Togu WebCAN ■ Service Feature (1): Total campaign requests possible ■ Service Feature (2): Survey research for purchasers ■ Service Feature (3): Access data research and analysis ■ Service Feature (4): LINE application campaign implementation possible ■ Service Feature (5): High cost-performance available annually *For more details, please download the PDF or feel free to contact us.

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[Information] Proposal for Amazon Operations

From market analysis to listing support, advertising management, and external measures! We offer a total proposal for Amazon operations.

This document is a proposal that summarizes our services and operational strategies related to Amazon operations, as well as successful case studies. In addition to services provided for Amazon operations such as market analysis, support for product listings, advertising management, account management, and external measures, we also include operational strategies tailored to objectives like monetization, expansion to other channels, and test marketing. We also introduce case studies that have led to category ranking achievements, such as in food e-commerce and pharmaceutical startups. 【Contents (partial)】 ■ Do you have any of these challenges or concerns? ■ Recommended cases and timing for Amazon ■ Services provided for Amazon operations ■ Amazon operational strategies *For more details, please download the PDF or feel free to contact us.

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Corporate SNS Management Service Materials

From strategy formulation to implementation of measures and improvement proposals! Total support for SNS marketing.

This document is a service brochure summarizing the proposal images and case studies regarding the social media management services provided by our company. It includes tailored proposal images based on your concerns, such as social media management outsourcing, LINE management, targeted advertising using social media, social media campaigns, and influencer strategies. We also feature specific success stories, such as Instagram management for restaurant chains and acquiring LINE friends, so please take a look. [Contents] ■ About corporate social media management ■ Proposal images (Cases 1-5) ■ Examples from Togu *For more details, please download the PDF or feel free to contact us.

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[Information] Introduction of Successful Examples and Implementation Cases of Promotion Campaigns

From campaign planning to awareness measures and operations! We showcase successful case studies provided in total.

This document is an introduction that summarizes successful cases and implementation examples of promotions and campaigns for manufacturers, e-commerce, and retail businesses. We specialize particularly in campaign-type promotions, which are a staple of promotional planning, and we have experience operating with our in-house developed systems, managing campaign offices in-house, and implementing over 20 major companies. We have included examples from a wide range of industries, including home appliance manufacturers, restaurant chains, cosmetics manufacturers, and commercial facilities. [Contents Included] ■ Promotion and campaign measures ■ Support for campaign design and operation for home appliance manufacturers in preparation for the year-end sales season ■ Case study of a successful collaboration campaign for a restaurant chain that generated buzz ■ Case study of a "specific distribution collaboration campaign" for a cosmetics manufacturer ■ Case study of "specific distribution POS results" leading to "successful distribution negotiations" for a cosmetics manufacturer ■ Case study of a campaign that enabled multiple store utilization for a commercial facility *For more details, please download the PDF or feel free to contact us.

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[Information] Introduction of Successful Cases and Implementation Examples of Manufacturer Marketing Strategies

Long-standing achievements in in-store promotions! Capable of proposing plans that understand the manufacturer and distribution situation.

This document is an introduction that summarizes successful cases and implementation examples of marketing initiatives for manufacturers (wholesale channels). It includes a wide range of proposals, from "in-store initiatives" such as planning and production of in-store promotional materials (POP) and planning and operation of in-store campaigns, to "MD planning and sales planning initiatives" such as influencer initiatives and specific distribution tie-up campaigns. Please take a look at the specific cases that have led to tangible results, such as distribution tie-ups and POS achievements for cosmetic manufacturers. [Contents Included] ■ Manufacturer marketing initiatives ■ Creation of promotional materials (POP) for retail development and manufacturing examples ■ Cases that led to results in "specific distribution tie-up campaigns" for cosmetic manufacturers ■ Successful cases that connect "influencer PR → buyer negotiations → product introduction" ■ Cases that connect "specific distribution POS achievements" for cosmetic manufacturers to "distribution negotiations" *For more details, please download the PDF or feel free to contact us.

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[Information] Introduction of successful examples and implementation cases of content and event initiatives.

Introducing content and event initiatives that can be utilized in various scenes such as real-life, web, and social media!

This document is an introduction that summarizes successful case studies and implementation examples of content and event initiatives aimed at manufacturers, e-commerce, and retail businesses. We have many designers in-house, allowing us to propose a variety of content. We will suggest how to utilize content within marketing as part of our planning, and we will handle everything from creative creation to effectiveness measurement, analysis, and improvement. We have included a wide range of examples such as AR utilization, video production, and real event planning, so please take a look. [Contents] ■ Content and event initiatives ■ Case study of AR utilization at an event venue for a professional basketball team ■ Case study of video utilization in marketing for a food manufacturer ■ Case studies of real events that lead to offline customer acquisition ■ Campaign case study that achieved facility circulation and multiple store usage for a commercial facility *For more details, please download the PDF or feel free to contact us.

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[Information] TOGU Digital Solutions

We provide everything from planning to operation by combining online, offline, and creative elements!

This document is a service introduction that summarizes the marketing support achievements of Togu Co., Ltd. It includes a wide range of accomplishments in areas such as promotional planning, content planning, SNS operation and utilization, distribution strategies for manufacturers, overall marketing support case studies, and events and PR. Please take a look at our service provision achievements across a wide range of industries and scales, from large corporations to startups. [Contents (partial)] ■ Promotional planning ■ Content planning ■ SNS operation and utilization ■ Strategies for manufacturers targeting distribution ■ Overall marketing support case studies ■ Events and PR *For more details, please download the PDF or feel free to contact us.

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"Virtual Lip Tester" in-store promotional campaign using facial recognition AR.

A face recognition AR that allows you to hygienically try lip colors! A proposal that combines digital experiences with in-store promotions.

Introducing the "Virtual Lip Tester," a promotional display that combines an AR tester that can be tried on a smartphone. In the cosmetics category, the installation of testers is an effective promotional method; however, due to hygiene concerns, lip colors cannot be applied directly to the lips for testing, leading to anxiety about purchasing without knowing if the color will suit them. With a QR code provided on the display, customers can try lip colors on their smartphone screens. We can handle everything from creating AR content and simple landing pages to processing and mass-producing the display. [Case Overview] ■ Challenge: Lip colors cannot be tested on one's own lips due to hygiene concerns. ■ Proposal: "Virtual Lip Tester" utilizing facial recognition AR. ■ Technology Used: "Spark AR" content that can be used on Instagram. ■ Results: Led to new trial opportunities and additional promotional effects. *For more details, please download the PDF or feel free to contact us.

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Introduction to WebCAN: Receipt Submission Campaign Edition

Easily apply with a receipt image! The must-buy campaign exclusive to purchasers is realized with WebCAN.

We would like to introduce a case study of our original system "WebCAN" for the receipt submission campaign. This is a purchaser-exclusive campaign where participants can apply by taking a picture of a receipt that shows the purchase of eligible products or purchases over a certain amount and uploading it to the campaign site, commonly referred to as a must-buy campaign. The lottery game allows participants to choose from several options, such as "slots" or "garapon." Even in the case of a loss, the game is designed to provide a bit of enjoyment, creating a positive impression of the company and its products. 【Case Overview】 ■ Application Method: Take a picture of the receipt and upload it to the campaign site ■ Receipt Registration: Two patterns available - one-time application and multiple applications ■ Lottery Game: Choose from several options, including "slots" and "garapon" ■ Customization: Part of the animation image can be changed to the product or brand logo *For more details, please download the PDF or feel free to contact us.

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Introduction to WebCAN: Serial Application Campaign Edition

Immediate lottery with serial application! Total support available from sticker arrangement to office response.

We would like to introduce our original campaign system "WebCAN," developed by our company, which features a serial application campaign. Products are affixed with attention seals that contain serial codes and distributed to mass retailers. Consumers can participate in the campaign by accessing the site through the two-dimensional code on the seal and entering the serial number. After entering the serial code on the campaign page, a simple questionnaire can be displayed. This allows for the collection of marketing information while expanding product recognition. 【Case Overview】 - We can handle everything from arranging attention seals to affixing them to products and distributing them to stores. - We also support agency placements for web and social media advertising. - Questionnaire: Up to 10 questions can be set, with a variety of patterns available. - Lottery video: Some customization is possible to create originality. - Secretariat support: We handle everything from creating application guidelines to responding to inquiries and shipping prizes. *For more details, please download the PDF or feel free to contact us.

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