Discount control sales training | hold price, protect margin
One line from procurement - could you do a little better - and the concession is on the table. Habitual discounting lowers the starting point for every negotiation that follows. STEP01 uses buyer psychology to read what sits behind a discount request: internal pressure and the comparisons being made. STEP02 drills explaining the basis for a price, negotiating on volume and lead time, objection handling, and concessions other than price. STEP03 aligns decision criteria. Weekly lessons over 3 months.
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基本情報
■Who it is for: B2B salespeople negotiating with procurement, managers approving quotations, leaders working on gross margin ■Curriculum: STEP01 fundamentals (buyer psychology, reasons behind discount requests) / STEP02 playbook (justifying the price, negotiating terms, objections, closing) / STEP03 embedding (aligned discount criteria, internal trainers) ■Format: weekly lessons over 3 months with our specialists ■Pricing: corporate plan 1,200,000 JPY per person (excl. tax) ■Also: one-to-one and group plans
価格情報
B2B plan: 1,200,000 JPY per person (excluding tax), weekly sessions over 3 months. Three participants is 3,600,000 JPY, developing three in-house sales instructors. Individual 1-on-1 and group plans available.
納期
用途／実績例
■B2B sales at manufacturers and traders in constant negotiation with procurement ■Resetting teams where every deal starts from an assumed discount ■Sales departments pushing price revisions after raw material rises ■Managers who need a common standard for approving quotations ■Strengthening proposals for products that turn into price contests ■Sales departments curbing last-minute year-end discounting ■Setting the criteria for escalating a price negotiation
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企業情報
アカメディアは、「クリエイティブ × テクノロジー」を柱に、 各領域の専門アソシエイツが集うプロフェッショナル集団です。 商品やサービスの企画・制作から発信まで一貫して手がけ、 未来型の価値体験を日本から届けています。
