Improve the cost-effectiveness of exhibitions! Covering the procedures from immediate follow-up to long-term follow-up.
This document is a manual summarizing how to follow up on exhibitions using "Kairos3." It covers a wide range of topics, from immediate follow-up procedures such as digitizing business cards, sending thank-you emails, and prioritizing follow-ups, to long-term follow-up through scenario distribution and metrics for evaluating effectiveness. If you want to enhance the results of your exhibition participation, please make use of this material. [Contents] ■ Why are business negotiations from exhibitions not increasing? ■ Secure business negotiations with immediate follow-up after the exhibition ■ Cultivate "still potential customers" with long-term follow-up ■ Effectiveness measurement is part of exhibition operations ■ Introduction of optional plans *For more details, please download the PDF or feel free to contact us.
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Kairos Marketing Co., Ltd. is a company that improves the inefficiencies of the sales process in Japan through the power of technology and marketing. We offer "Kairos3," an integrated MA + SFA tool that reveals the next step through data, and "MakeFree," a media platform that provides learning in marketing and sales. We aim to create a society where various companies and organizations can utilize marketing and thrive even further.


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