[For Educational Institutions] Increase Response Rate for Individual Consultations by Utilizing Paper DM and Digital Tools

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last updated：Feb 10, 2026

Fusing paper DM and digital to achieve effective customer attraction for individual consultations.

In individual consultations at educational institutions, effective communication of information to students and parents is crucial. Printed materials such as direct mail (DM) can increase the contact rate with information and, in conjunction with digital initiatives, facilitate a deeper understanding. This document aims to promote participation in individual consultations and improve response rates by seamlessly connecting printed DM to online platforms. 【Usage Scenarios】 * Attracting attendees to school information sessions and advancement consultation meetings * Promoting reservations for individual consultations for students and parents * Recruiting participants for educational programs 【Effects of Implementation】 * High information reach rate through the integration of DM and digital initiatives * Increased willingness to participate in individual consultations * Maximization of cost-effectiveness through effective targeting

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**Features** * Explanation of the principles that lead to successful direct mail (DM) * Proposal of reasons why paper DM is chosen and a hybrid design with digital * Targeting design to increase response rates * Promotional strategy that combines the strengths of paper with digital analysis **Our Strengths** We have built a network of over 50 partner factories to meet a wide range of printing and operational needs. We offer a broad range of proposals focused on optimizing projects.