[For Educational Institutions] Increase Response Rate for Individual Consultations by Utilizing Paper DM and Digital Tools

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last updated：Feb 10, 2026

By merging paper DM and digital, we achieve effective customer attraction for individual consultations.

In individual consultations at educational institutions, effective communication of information to students and parents is crucial. Printed materials such as direct mail (DM) enhance the contact rate with information and promote participation in individual consultations by collaborating with digital initiatives. This document aims to improve response rates by seamlessly connecting printed DM to online platforms. 【Usage Scenarios】 * Attracting participants to school information sessions and college consultation events * Promoting requests for materials in student recruitment * Increasing reservations for individual consultations 【Effects of Implementation】 * Maximizing information reach through DM * Measuring and improving effectiveness through digital integration * Enhancing motivation to participate in individual consultations

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**Features** * Explanation of the principles that lead to successful direct mail (DM) * Proposal for the reasons why paper DM is chosen and a hybrid design with digital * Targeting design to increase response rates * Promotional strategy that combines the strengths of paper with digital analysis **Our Strengths** We have built a network of over 50 partner factories to meet a wide range of printing and operational needs. We offer a broad range of proposals focused on optimizing projects.