I will explain why e-commerce sites struggle with attracting customers and increasing sales!
Many people running e-commerce sites may face challenges and concerns such as, "I’m trying various customer acquisition strategies, but sales aren’t growing as expected..." and "I can’t differentiate myself from competitors and often get caught up in price competition..." In the first place, "marketing" refers to "various activities and methods aimed at effectively selling products or services and increasing sales." In this article, we will delve deeply into the "why" of marketing in e-commerce, and thoroughly explain the "winning e-commerce marketing strategies and thought processes" backed by data and results, following specific steps. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*
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Kinosura Co., Ltd. is a company that broadly supports EC business based on over 10 years of experience and know-how, from consulting to production and operation. We can provide one-stop support for all necessary processes in EC site management, including the creation of EC sites, various operational outsourcing in EC business, business development, and execution. If you have any concerns such as "I want to launch a new EC site," "sales are not increasing," or "I am struggling with a lack of resources," please feel free to consult with us first.