A strategy derived from thorough data collection based on the 3C framework to achieve business goals.
■What can be solved Through multifaceted analysis based on the 3C perspective, we can clarify the issues that need to be addressed. We will understand the current situation by collecting and analyzing as much specific data as possible based on the principles of the 3Cs: your company, the market, and competitors. ■Able to formulate strategies and tactics based on analysis results and site objectives We will clarify the purpose of the site and set the target audience. We will propose specific methods for attracting visitors, content creation, and information design within the site. ■Support for RFP creation and global research (optional) In addition to supporting the creation of RFPs (Request for Proposals) essential for new website development or renewal, we also provide services tailored to needs, such as researching the latest trends in global websites.
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basic information
【Service Overview】 ■Current Situation Assessment When formulating a strategy for the website, it is crucial to collect as much specific data as possible. The foundation of this collection is the 3C (Company, Customer, Competitor). ■Strategy and Tactics Development We derive target figures from various research results and plan how to achieve business goals using the website. We will outline specific methods for this.
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Applications/Examples of results
【Options】 ■Global Website Best Practices Survey Supports the strategy formulation for new builds and renewals of global websites, as well as the discovery of improvement points during operation. Expert analysts from Bowen Craggs in the UK compare and evaluate best practices extracted from leading corporate websites around the world against your company's global website, identifying key areas for enhancement. ■RFP (Request for Proposal) Creation Support Assists in the creation of RFPs and specifications required for website and system development. Utilizing the know-how gained from numerous website/system constructions and the strength of providing one-stop support from site construction to operation, we create optimal RFPs.
Company information
Since 1990, which can be considered the dawn of the IT field, our company has been providing a variety of unique services centered around digital content. We realize the marketing and branding of our client companies through digital media, and in order to continuously improve, we offer a comprehensive range of services including the planning, design, and implementation of content (including video and audio) and UI, website construction and operation, as well as system development, application development, enhancement of accessibility/usability, and access analysis.