ミツエーリンクス Company Profile

Adobe Analytics is a web analytics tool that enables flexible data design and advanced analysis. In this seminar, we will clearly explain the features of Adobe Analytics, its differences from Google Analytics 4 (GA4), and introduce data items such as "eVar" and "prop" for detailed analysis, using case studies to illustrate basic usage methods. ■ Recommended for: - Those who have just started using Adobe Analytics and want to learn the basics - Those who want to understand the differences from GA4 - Web analytics personnel *Please refrain from applying if you are from a competing company or an individual. ■ Agenda 1. What is Adobe Analytics? 2. Why Adobe Analytics? 3. Important "eVar" and "prop" 4. Introduction to web analytics services (5 minutes) 5. Summary and Q&A (10 minutes) *The content of the above agenda is subject to change without notice. Thank you for your understanding.

The WSG (Web Sustainability Guidelines) provides best practices for web sustainability based on the latest evidence and research. In this seminar, we will discuss the social background that necessitates the WSG, the structure and content of the WSG based on the latest draft, and surrounding trends. ■ Recommended for: - Web personnel from companies that focus on providing products or services aimed at solving social issues. - Web personnel from organizations actively working on Sustainable Development Goals (SDGs). - Web personnel looking for new themes or approaches to further enhance the quality of their company's website. *Please refrain from applying if you are from a competing company or an individual. ■ Agenda: 1. What are the Web Sustainability Guidelines (WSG)? 2. Background necessitating the WSG. 3. Structure and content of the WSG (UX design/Web development/Hosting, infrastructure, systems/Business strategy and product management). 4. Future trends of the WSG and the future of sustainable web design. 5. Q&A session. *Please note that the content of the above agenda may change without prior notice. Thank you for your understanding.

With the growing interest in user experience (UX), it has become necessary to design websites not only to be "easy to use" but also to consider "whether they provide value to users" and "what kind of experience users can gain." In this seminar, we will explain the basic concepts and improvement methods of usability and UX, along with concrete examples. *This seminar is an updated re-run of the seminar held on May 24, 2024. ■Recommended for: - Those who want to learn the basic concepts of web usability/UX - Those who feel the need to improve the usability of their company’s website - Those interested in web development that takes usability/UX into account - Those who feel the need to improve their company’s website *Please refrain from applying if you are from a competing company or an individual. ■Agenda 1. What is usability and UX 2. Methods for improving usability 3. Methods for improving UX 4. Summary and Q&A *The content of the above agenda may change without notice. Thank you for your understanding.