[Case Study Collection] Tips for Collaboration Between Outside Sales and SDRs

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last updated：Jan 07, 2026

エンジン

Explaining the system aimed at maximizing results through strengthening the collaboration between SDR and outside sales!

**Benefits** - Improved productivity of sales activities through collaboration with SDR - Significant enhancement in the quality of field sales negotiations - Clarification of the sales process through role division among teams 'PROBiZZ' provides a system that strategically bridges inside sales (SDR) and outside sales. The SDR is responsible for information gathering and hearings in the pre-negotiation phase, allowing field sales to focus on high-quality proposal activities using that information. This collaboration enhances the quality of appointments and significantly improves the operational efficiency and closing rates of the entire sales team. Additionally, a system for sharing results across the team is established, including sharing CRM data and designing reporting flows. Many companies that have implemented this system report experiencing "performance improvements due to the division of labor in the sales department." 'PROBiZZ' not only focuses on appointment acquisition but also supports the strengthening of a sales system where SDR and field sales work together as one.

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basic information

In an era where outside sales alone struggle to achieve results, the division of roles with SDRs is a crucial success factor. The SDR support from 'PROBiZZ' is characterized not only by simply securing appointments but also by deep hearings and information organization that anticipate the progression to business negotiations. This allows sales representatives to focus on efficient preparation and proposals for negotiations, significantly shortening the lead time to contracts. We optimize the system to ensure a smooth handover from SDRs, including reporting and handover formats. Additionally, based on feedback from negotiation results, the SDR's talk and targeting are continuously improved, enhancing collaboration accuracy. 'PROBiZZ' provides practical sales support with a vision of creating a system that maximizes organizational sales capabilities. 【Strengths and Features】 ■ Maximizing results through a division of labor system between SDRs and the sales department ■ Supporting the design and execution of strong appointments that lead to negotiations ■ Reflecting continuous improvements in operations based on results

Price information

For companies facing challenges such as a lack of effective collaboration between outside sales and SDRs, and appointments not leading to results. At 'PROBiZZ', we have prepared case materials packed with collaboration know-how based on proven results and approaches that lead to success. Please feel free to take a look.

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Applications/Examples of results

- An IT company increased its number of business meetings from 30 to 50 per month by implementing SDR and collaborating with outside sales, improving its order rate by over 10%. - A BtoB real estate company designed the flow from appointment acquisition to sales visits with 'PROBiZZ', resulting in approximately 1.5 times the operational efficiency per salesperson. - A medical product company improved the quality of its proposals by utilizing SDRs with strong listening skills, ultimately securing contracts with major hospitals.