Learning from Japan Electron Optics Laboratory, a long-established manufacturer of electron microscopes, about after-sales service reform.
Centralized management of basic information and related information for 40,000 parts using PIM/DAM, and renewal of the after-sales service system that serves as the front for customer service.
Revamping the after-sales service system, which serves as the front for customer service. We will introduce the case of Nippon Denki, which built a new system utilizing Contentserv's PIM (Product Information Management) / DAM (Digital Asset Management) and integrated it with existing ERP and e-commerce sites, thereby solving traditional issues all at once. [Contents] ■ Revamping the after-sales service system, which serves as the front for customer service ■ Seeking PIM/DAM tools that are more user-friendly and accessible ■ Solving technical challenges together with Exa, who joined the project from the construction phase ■ Contributing to groundbreaking operational efficiency and improved customer satisfaction *For details of the research report, please refer to "PDF Download."
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Contentserv is a cloud provider of Product Information Management (PIM) that efficiently delivers its products through digital channels. By providing unified product content across the entire content supply chain, it helps manufacturers create touchpoints with customers and enhance customer satisfaction. By leveraging the Product Experience Cloud, which integrates PIM and Digital Asset Management (DAM), it enables the centralization of product information, digitalization of operations, information collaboration across different departments, and rapid dissemination of information to all sales channels.