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  6. Automotive sensory quality and design quality survey, marketing research.

Automotive sensory quality and design quality survey, marketing research.

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last updated:Nov 28, 2022

コンシュマーズ・リサーチ
コンシュマーズ・リサーチ
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A marketing group for cars with strengths in the domestic market, Southeast Asia, and the United States.

Our company is a marketing research firm specializing in the automotive field. We accurately understand the marketing themes our clients face and propose optimal research methods and analysis techniques accordingly. By consistently handling everything from planning to actual surveys, aggregation, and analysis, we thoroughly understand and think through our clients' needs, providing appropriate information rather than just surface-level insights. Leveraging our extensive overseas research experience, particularly in China and Southeast Asia, we also respond to international needs. Please feel free to contact us with any inquiries. 【Specialized Research and Analysis】 ■ HMI/GUI Research ■ Design Trend Analysis ■ Sensory Quality Research (PQ) ■ Decomposition (Design Quality) Research We collect important market trends and needs for product planning and provide research and analysis results that lead to solutions for our clients' challenges. *For more details, please download the PDF or feel free to contact us.

    Analysis and prediction systemAd management and operations
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Automotive sensory quality and design quality survey, marketing research.

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  • Related Link - https://www.consumer.co.jp/marketing/

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【Specialized Research and Analysis】 ■ HMI/GUI Research ■ Design Trend Analysis ■ Sensory Quality Research (PQ) ■ Decomposition (Design Quality) Research 【Other Research Contents】 ■ Quantitative Research ・ Online Research ・ Mobile Research ・ CLT (Clinical Research) ・ Home Use Test ・ Mystery Shopper ■ Qualitative Research ・ Group Interview (FGI) ・ Depth Interview ・ In-Store Research ・ Corporate Research *For more details, please download the PDF or feel free to contact us.

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コンシュマーズ・リサーチ

コンシュマーズ・リサーチ

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Our company is a marketing research firm specializing in the automotive field. Since our establishment in 1972, we have always worked closely with our clients as a strategic partner, conducting activities such as "automotive product planning," "branding research," and "automotive statistical data analysis," providing optimal information to solve their challenges. We quickly adapt to changes in the times, and in recent years, we have also established a specialized team that analyzes the appeal of products evaluated from a thorough customer perspective, such as "sensory quality research" and "design quality research." Leveraging the trust and strengths we have cultivated over the years, we now solve our clients' true challenges through three sections, including a newly added web planning department.

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