From Customer Feedback to Product Launch: A B2B Success Story.
This case study highlights the success of Wallnut, Inc., a company that specializes in the diagnostic surveying of civil engineering structures like tunnels and dams, as well as the development of measuring instruments. They used our Marketing Research Service to overcome challenges in product development. 【Case Study Overview】 ■The Challenge -Wallnut, Inc. wanted to develop new products based on market needs but lacked the in-house expertise to do so. ■Our Solution -We provided comprehensive support for market research, including survey implementation, reporting, and strategic proposals. ■The Result -The client gained valuable insights into customer reactions to their new service concepts, which were then used to successfully guide product development and address their initial concerns. *For more details, please download our PDF or feel free to contact us. #marketresearch #B2Bmarketing #productdevelopment #needsanalysis #research #casestudy #Japanesemarket
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ISB Marketing is a Tokyo-based B2B technology marketing service provider specializing in helping companies like yours succeed in the complex Japanese market. Are you an overseas B2B tech company facing marketing challenges such as: -Unsure how to approach the Japanese market? -Struggling to boost your company or product visibility in Japan? -Need to understand the voice of Japanese customers and market trends? We have a proven track record supporting manufacturing companies of all sizes, from SMEs to large corporations, including many international businesses, in achieving their marketing goals in Japan. Our strength lies in providing dedicated, prompt, and precise hands-on support every step of the way. We invite you to share your challenges and concerns with us. We'll propose the ideal plan to address your specific needs and help you achieve significant growth in Japan.