Eye tracking (gaze tracking and gaze measurement) Tokyo Marine & Nichido Fire Insurance Co., Ltd.
Skilled operators make eye contact with the driver's face! Utilizing it to support accident prevention.
Tokyo Marine & Nichido Fire Insurance has been troubled by frequent collisions between forklifts and workers, as well as contact accidents between the ceiling of the forklift and automatic shutters. To address this, they introduced "eye tracking." While younger workers recognized the presence of drivers, they did not direct their gaze towards their faces. In contrast, experienced workers were observed trying to make eye contact not only with the drivers in the truck bed but also with those working in the surrounding area. [Challenges] ■ Collisions between forklifts and workers ■ Frequent contact accidents between the ceiling of the forklift and automatic shutters *For more details, please refer to the PDF document or feel free to contact us.
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【Differences Identified】 ■Experienced Workers - Interaction with Workers They attempted to make eye contact with the drivers working nearby by looking at their faces. - Interaction with Automatic Opening and Closing Shutters When passing through the automatic shutter doors, they visually confirmed that the shutter door actually opened in response to the sensor before entering with the forklift. ■Young Workers - Interaction with Workers They were aware of the drivers' presence, but did not direct their gaze towards their faces. - Interaction with Automatic Opening and Closing Shutters When passing through the automatic shutter doors, they began to enter with the forklift as soon as the sensor light turned blue. *For more details, please refer to the PDF document or feel free to contact us.
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For more details, please refer to the PDF document or feel free to contact us.
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Company information
Tobii Technology is the leading company in eye tracking, which allows us to understand where people are looking. Tobii's eye tracking technology is used in a wide range of fields, including skill transfer, academic research, marketing research (product packaging, advertising, usability), and interfaces (gaze control). Tobii provides not only the necessary hardware and software for eye tracking but also research services such as study design, data collection, and data analysis.