コピーライターの川中紀行
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コピーライターの川中紀行 Company Profile
We have a wide range of achievements in advertising and promotion for equipment for the construction industry, software such as BIM, various industrial machinery, medical devices, and office equipment.
Kawanaka Kiko began his professional life in the sales department of Kao Corporation, and after gaining ten years of experience as a copywriter at a production company and advertising agency, he became independent and established Present Co., Ltd. in 1993 in Nishigotanda, Shinagawa, Tokyo. He operates as a group that uniquely employs multiple copywriters within the industry. In 2015, he moved his office to Yamato City, Kanagawa Prefecture, and has been working as a freelancer since 2023. His main business involves planning, researching, and creating written content necessary for advertising and promotions, and he handles a wide range of work from "listening, thinking, and writing" to article advertisements for the Nikkei newspaper. He has also worked on corporate histories totaling 300,000 words based on interviews with company presidents. In the B2B sector, he has experience with construction equipment and construction software like BIM in the civil engineering and construction industries, as well as creating advertisements and brochures for industrial machinery and office equipment. He caters to a diverse range of clients, from government agencies like the Ministry of Land, Infrastructure, Transport and Tourism and large corporations to bars in front of Shinjuku Station and pachinko parlors, regardless of the nature of the project. His target audience spans all ages, from elementary school students (educational materials) to the elderly (paid nursing homes), and he proposes and creates advertising copy for various projects, including cosmetic naming and admission guides for women's universities, without regard to gender. If you inquire, he can send a "Kawanaka Kiko Work History" summarized by industry and age group via email.

Business Activities
[Creation of Text for Advertising and Promotional Tools] From BtoB businesses such as government agencies, nuclear energy, carburizing, engineering, and grinding, to bars and movies in front of Shinjuku Station, regardless of the industry’s rigidity or flexibility, we handle everything from advertisements on the back of tissues to the four major media: newspapers, magazines, radio, and television, as well as narration scripts for exhibitions, outdoor advertising, and of course, websites. We cater to all media, from TV commercials to a single catchphrase on a B5 flyer, without regard to budget, and we have a proven track record in creating advertising copy for products across diverse industries and genres, including BtoB. Furthermore, for article-style advertisements in the "Nihon Keizai Shimbun," we conduct interviews and create a full 60 paragraphs of text in the newspaper's style. [Interviews in Various Styles] We conduct interviews for various advertising and promotional tools with company presidents, executives, employees, cultural figures, entertainers, university professors, and students. Group discussions and dialogues are also possible. [Planning and Structuring Advertising and Promotional Tools] From the planning of concepts (philosophy and direction) for advertising and promotional tools, including websites, to proposals for site maps and content for each page in multi-page printed media, we implement and propose plans that provide a general overview before copy creation, detailing what content to include on each page.
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Detailed information
Company name | コピーライターの川中紀行 |
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Contact address | postalcode 242-0007 Kanagawa/ Yamato-shi/ 2F Sugita Building, 5-7-20 Chuo RinkanView on map TEL:046-259-5930 |
Industry | Service Industry |