[Knowns Consumer Research Case Study] Opt Co., Ltd.

Reduce the man-hours for the "initial hypothesis" in advertising strategy by 60 to 100 hours per month across the entire team! Increase the time available for strategy formulation.

We would like to introduce a case study where our "Knowns Consumer Research" was implemented at Opt Co., Ltd. The company faced challenges due to the significant "waiting time" and "work hours" required for data collection. After implementation, the waiting time was reduced from a maximum of 5 business days to the same day, and the work hours were significantly reduced. This allowed for more time to be dedicated to analysis and strategic planning. 【Case Overview】 ■Challenges - Wanted to streamline operations related to data analysis and information gathering - Improvement of team members' "time efficiency" and "quality of proposals" ■Effects - Significant reduction in waiting time and work hours - Enabled discussions aimed at optimizing the entire funnel - Allowed for new proposals based on the results of the "7Journey analysis" *For more detailed information about the case, please refer to the related link. For more details, you can download the PDF or feel free to contact us.

MA