From lead acquisition to order receipt! A systematic proposal for a 12-month action plan and operational improvement process.
Our company provides support aimed at enhancing brand awareness and promoting adoption for our clients' BtoB marketing. Throughout the year, we support quantitative effects and long-term growth. We build a consistent process from marketing to sales, setting clear KPI targets at each stage from lead acquisition to deal creation. We systematically execute annual measures such as web analytics, utilizing CRM/MA, hosting webinars, creating white papers, and publishing case studies, while conducting data-driven operations and improvements. 【Features】 ■ Monthly web analytics using tools like Semrush and GA4 ■ Visualization of the process from lead acquisition to deal negotiation and order using CRM/MA tools ■ Strengthening collaboration between marketing and sales departments ■ Lead acquisition and brand value enhancement through the creation of highly specialized content ■ Hosting webinars once a month ■ Creating and publishing 20 case studies throughout the year *For more details, please download the PDF or feel free to contact us.
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【Annual Schedule】 ■April to June: Strategy Development and Foundation Building - Persona development, current situation analysis, CRM/MA setup, content planning begins ■July to September: Implementation and Effect Measurement - Webinar hosting, initial content release, mid-term KPI evaluation ■October to December: Continuous Improvement and Strengthening Measures - Content expansion, ROI evaluation, strengthening interdepartmental collaboration ■January to March: Annual Summary and Next Year Preparation - Overall KPI evaluation, performance report creation, support for next year's strategy planning *For more details, please download the PDF or feel free to contact us.
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【Lead Generation Strategies】 ■SEO Measures: Keyword Optimization, Content Enhancement ■Web Advertising: Display Ads, Listing Ads ■Exhibition Participation ■Co-hosted Webinars ■Industry Websites and Catalog Sites ■Approaches through Collaboration with Industry Associations *For more details, please download the PDF or feel free to contact us.
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Company information
Monomake Co., Ltd. is a marketing support company specialized in the manufacturing industry. We will uncover your "uniqueness" and "strengths" together and create a system that communicates effectively. Based on our understanding of the field and practical know-how, we will accurately convey your company's strengths and support your business expansion with a one-stop approach. Even if you have no marketing experience and lack a dedicated department, we provide consistent support from strategy design to execution and internal operational systematization with four plans tailored to your company's situation.
