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  6. Event Promotion Value Enhancement Solution

Event Promotion Value Enhancement Solution

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last updated:Mar 06, 2026

ABI 本社オフィス(日本橋)
ABI 本社オフィス(日本橋)
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Transforming exploration and travel into enjoyment through the power of digital. Ideal for exhibitions, local events, and wide-area digital promotions.

Make your events more enjoyable and increase visitor engagement! The "Event Promotion Value Enhancement Solution" is a cloud-based digital content that enhances visitor engagement at exhibitions, local events, and commercial facilities. Visitors can enjoy stamp rallies and card collections on their smartphones while exploring facilities and booths, thereby increasing their experience value. By utilizing QR codes and NFC tags for attendance tracking, providing location guidance through map displays, and incorporating gamification elements such as rankings and point rewards, we maximize the value of the event. For administrators, we provide usage summary reports and dashboards to assist in measuring operational effectiveness. With the "Event Promotion Value Enhancement Solution" that creates flow of people and enhances the value of events, make your event more attractive.

    Other SoftwareothersTraffic flow analysis system
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Event Promotion Value Enhancement Solution

  • Related Link - https://abi-inc.co.jp/news/331/

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basic information

Provision type: Cloud-based (Web-based) Supported devices/environments: Smartphone (iOS/Android), Tablet, PC browser (Chrome, Edge, etc.) Main features: Check-in via QR code/NFC Map display and location information integration Digital stamp rally and card collection Ranking and point allocation External link guidance (facility information, special site) Administrator aggregation reports and dashboard Extended features: API integration, design customization

Price information

Reference price: Please contact us. We will provide a quote after confirming the scale and scope of the implementation. Feel free to contact us.

Delivery Time

Please contact us for details

※Consultation based on the degree of customization, scale of implementation, and duration of use.

Applications/Examples of results

【Usage】 ★ Collect cards and exchange them for rewards! (Rewards can be real or virtual) ★ To invigorate city promotions and events ★ To encourage booth visits ★ Advantages compared to paper stamp rallies ・ Effective PR at a lower cost! ・ No waste since it's digital! ・ No hassle of distribution! ・ Effective PR possible with a small number of people!

Detailed information

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    【Features】 Contributing to regional revitalization: Promoting local events and encouraging exploration of shopping districts to rediscover local attractions. Perfect for tourism promotion: Digitally enhancing the enjoyment of visiting tourist spots and landmarks. Maximizing customer attraction: Increasing buzz and visitor numbers through SNS integration and ranking features. Increasing exploration rates: Motivating visits to multiple spots with maps, location information, and stamp rallies. Digital cards & stamp rallies: Providing the enjoyment of collecting through collection elements. Flexible operation for both short-term and long-term: Adapting easily from limited-time events to permanent campaigns. Easy promotion design: Immediate implementation with QR codes and NFC tags, with simple settings.

  • 画像12.png

    **Benefits for Users** Easier to "encounter (discover)" event and facility information while browsing social media. Can create the "joy of searching" for facilities, increasing the desire to actually "go and try it!" Upon reaching the destination, there are "rewards" or "achievement recognition." The movements of other participants are "visualized," boosting motivation for exploration. There are pathways that lead to the next actions, such as "Let's try another place!" or "I want to go too!" Information about location, routes, visit history, and reward conditions is clear, making it easy to explore. There is "joy in collecting" through digital card collection, stamp rallies, titles, and visit history timelines. The ranking feature enhances the experience. Navigation using maps and location information makes it hard to get lost. Experience design can include everything up to prize exchange. Experiences can be shared on social media for even more enjoyment.

  • 画像9.png

    【Benefits for Event Organizers】 Improvement of value for facilities and events through enhanced circulation, touring, and repeat effects. Ability to design measures aimed at increasing recognition and circulation rates. Operational ease to start projects "easily" even for a limited time using QR/NFC, etc. High compatibility with the web due to digital content, facilitating guidance to social media. Data can be visualized through aggregation dashboards and reports. Efficiency in management and analysis through content for administrators and external data integration. High scalability for planning and operation through event calendars and external collaborations. Suitable for promotional activities aimed at attracting younger families.

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    What makes it different from other digital stamp rallies? ★ Get cards instead of stamps! → Can include more information than stamps. ★ Collect cards on the spot! → No app needed! The collected cards can be viewed immediately in the browser. Additionally, you can assign points to the collected cards for a ranking, and give titles based on the number of cards collected, making it something you want to share on social media. ★ High degree of freedom and support system → Developed according to your requests rather than fitting into a template. Furthermore, with our in-house support system, you can feel secure during both the preparation period and the implementation phase.

  • 画像8.png

    【Flow of Implementation】 Preparation and Information Dissemination of the Special Website: Prepare a special website and use social media to deliver information and attract visitors. Content Design (Preliminary Preparation): Set up characters, card types, scores, etc., and easily start a stamp rally or card collection mini-game. On-site Operation (Check-in): Conduct visitor records and check-ins by scanning QR codes or NFC. Providing a Touring Experience (On the Day): Assist movement with maps and location information, and enhance the experience through games, card collection, and rankings. Achievement Certification and Prize Exchange (Completion of Experience): Prepare a timeline for stamps, titles, and visit history, and conduct prize exchanges as needed. Aggregation, Reporting, and Operational Management (Post-Event): Analyze results and improve operations through dashboards, reports, administrator content, and external collaborations.

  • 画像4.png

    【Flow of Experience】 1. Learn about the event Check the dedicated site for a summary Understand the map and highlights in advance Lower the barriers to participation Point: Centralize information dissemination Consolidate event and spot information Combine with social media dissemination to maximize announcement effectiveness 2. Explore the venue Check the next spot on the map Avoid getting lost within the venue or area Point: Design and visualize the flow of movement Identify where people are viewing Determine where they linger or leave 3. Experience it Scan with QR/NFC Collect stamps, cards, and titles Point: Digitize participation behavior Automatically record attendance, visits, and experience history Leave a "proof of participation" 4. Want to participate more Share collected experiences on social media Feel a sense of achievement through points, rankings, and rewards Point: Quantify engagement Analyze which initiatives encouraged participation through points and rankings 5. Connect to the next event Visit history and acquired cards remain Reflect and want to participate in the next event Point: Utilize analysis results for next initiatives Report on behavior data, Visualize with a dashboard Improve the next event

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ABI

ABI 本社オフィス(日本橋)

Information and Communications

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ABI Corporation provides high-quality IT services and IT solutions based on know-how derived from numerous past achievements, specializing in upstream processes and grounded in high-quality management capabilities. The management strength of ABI is characterized by a broad perspective that spans the entire project and an unwavering sense of purpose. Capturing seeds before they manifest as needs, ABI clearly outlines the path to the goal while overcoming various challenges. ABI offers a diverse range of services to lead projects to success.

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