Luxury expression based on color psychology for automobiles.

Added to bookmarks
Bookmarks list

Bookmark has been removed
Bookmarks list

You can't add any more bookmarks

By registering as a member, you can increase the number of bookmarks you can save and organize them with labels.
Free membership registration

last updated：Feb 06, 2026

DICカラーデザイン

Maximize the luxury feel of automobiles with color strategy.

In the automotive industry, creating a sense of luxury is crucial for stimulating customer purchasing desire and enhancing brand image. In both interior and exterior design, the choice of color significantly influences the product's impression. It requires not just selecting colors, but a strategic approach based on color psychology. Our "Color Strategy" understands the psychological effects of colors and proposes designs that resonate with the target audience. [Usage Scenarios] - Interior design of automobiles - Exterior coloring - Building brand image [Effects of Implementation] - Imparts a sense of luxury and sophistication - Increases customer purchasing desire - Enhances brand loyalty Our Strengths We are the production section of DIC Corporation, the top share in printing inks. Since the company's establishment in 2000, we have provided "Color Design" services centered on color, assisting various industries with consulting, marketing, design, and promotion. As a design company strong in color, we contribute to solving our clients' challenges.

Inquire About This Product

basic information

【Features】 - Color planning based on color psychology - Proposing optimal color usage tailored to the target audience - Communicating corporate image represented by CI colors - Expressing the appeal of product strategy, including product colors and product color lineups - Specific expressions in design related to color and "texture, shape, material, etc." 【Our Strengths】 We are the production section of DIC Corporation, the top share in printing inks. Since the company's establishment in 2000, we have been providing "color design" services centered around color, assisting with consulting, marketing, design, and promotion across various industries. As a design company strong in color, we contribute to solving our clients' challenges.