Decode the colors that reflect the era and capture the target with color design!
"Trend colors" refer to colors that reflect the atmosphere of the times, derived from societal movements and people's psychology. The colors expressed in several color groups based on the overall trend theme are related not only to hues and tones such as red, blue, and beige, but also to material feel, texture, patterns, and shapes. By discussing not just the colors but also the keywords and stories behind them, a worldview is constructed that serves as a hint for future product creation. [Overview] - Colors that are forecasted to reflect societal movements 1 to 2 years ahead. - The prediction of trend colors is key to associations and psychological images related to colors. - Trends emerge from the interplay of color, material, texture, and shape. *For more details, please feel free to contact us.
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Our company is a creative consulting firm with strengths in knowledge and experience related to "color design." Since our establishment in 2000, we have been engaged in consulting, marketing, design, and promotion activities across various industries. Please feel free to consult us about utilizing color in your business.
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