What are the survey methods to improve the accuracy of customer satisfaction? An explanation centered on a 5-point scale.
We will also introduce the benefits of conducting surveys using a 5-point rating scale and tips for conducting surveys!
A customer satisfaction survey is a study conducted to gather feedback from customers who have used a company's products or services, focusing on their satisfaction levels, intentions to repurchase, and opinions, in order to aid in problem-solving. One method for measuring customer satisfaction as an indicator is the "rating scale method." This involves providing options divided into five levels, such as "satisfied, somewhat satisfied, neutral, somewhat dissatisfied, dissatisfied," and asking respondents to select the option that best applies to them. Typically, scores from 1 to 5 are assigned to each response, and the average score is calculated to serve as an indicator of customer satisfaction. *For more detailed information, please refer to the related links. Feel free to contact us for further inquiries.*
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Since our founding in 2006, our mission has been to "make difficult things easy and complex things simple." We have provided various services related to online research to many clients and have been working to simplify online research operations. Furthermore, we aim not only to simplify research operations but also to create a world where anyone can easily utilize asking data. We support your business in making data-driven decisions rather than relying solely on experience and intuition. Please feel free to contact us with any requests. *Please note that we do not handle inquiries by phone. We kindly ask you to reach out via our dedicated form or email.