Increase your visibility with Instagram-worthy novelties! 5 popular ideas and tips for choosing.
In the age of social media, it is important to choose items that are "Instagram-worthy." The effects and characteristics brought by novelties, as well as ideas for Instagram-worthy novelties.
Effects of Instagrammable Novelties 1. Increased Brand Awareness This requires visual impact, customer experience, and strategic marketing. 2. Promotion of Word-of-Mouth Effects Strategies that encourage natural sharing by customers are key to effective marketing. 3. Increase in Repeat Customers Instagrammable novelties and campaigns with perks create a positive impression on customers and foster positive experiences with the brand. Characteristics of Instagrammable Novelties 1. Unique and Eye-Catching Design Focusing on design is key to making a strong impression for the company's branding. 2. Balancing Practicality and Aesthetics This balance significantly contributes to the success of promotions. 3. Photo-Friendly Materials and Textures Unique textures that photograph well, such as clear materials with transparency or soft, natural wood finishes, encourage social media posts. 4. Colorful and Vibrant Color Schemes Such color schemes enhance value and are a major point for attracting many people. 5. Storytelling and Surprise Elements Creating moments that make people want to take photos ultimately leads to increased buzz on social media and improved brand awareness.
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Scenes of distributing Instagram-worthy novelties 1. Women-oriented events and exhibitions By enhancing Instagram appeal, the number of social media posts increases, expanding brand and product recognition. 2. Campaign gift projects Giving away Instagram-worthy novelties to commemorate the launch of new products is also effective. 3. Seasonal events and street distribution Distribution at tourist spots has a high diffusion effect through social media posts. Ideas for Instagram-worthy novelties 1. Customizable tumblers Designs in transparent or gradient colors are photogenic and encourage social media posts. 2. Mini plant kits Kits for growing small cacti or houseplants are cute, photogenic, and promote social media sharing. 3. Unique stationery Stationery is highly practical and features photogenic designs that encourage social media posts. 4. Stylish eco-bags Eco-bags that combine practicality and design are expected to leave a lasting positive impression of the brand. 5. Instagram-worthy sweets Incorporating the brand logo or special messages into the design of sweets is effective for enhancing the company's image and recognition.
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Koshioka Sangyo Co., Ltd. has been responding to various customer requests for over 50 years since its establishment, producing everything from parts to finished products through made-to-order manufacturing. Leveraging that experience, we now centralize everything from market research for "delightful products" that start with creating concepts, to planning/design, design, prototyping, production, and shipping. Our efforts have been well received by companies such as amusement parks and restaurant chains. Additionally, we have embarked on a novelty (MONOCOTO LAB) business to assist customers with their challenges, enhance added value, establish their significance, and contribute to society. We are also focusing on design development and advancing our own product commercialization, which has been appreciated by companies in the entertainment industry and beyond.