What is GTM? Explanation of basic knowledge, setup methods, and points to consider for implementation.
For those considering implementation! An explanation of the benefits and how to set up initially.
GTM (Google Tag Manager) allows you to centrally manage tags on your site without any knowledge of HTML editing. Many of you may have heard of it while engaging in web marketing activities. This article explains the basics of GTM, its benefits, and how to set it up initially. If you are considering implementing GTM, please use this as a reference. *You can view the detailed content of the column through the related links. For more information, please download the PDF or feel free to contact us.*
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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with "esm (e-Sales Manager)" since 1999. We have a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization assistance). The competition lies in customer touchpoints! Our customer management system, 【esm (e-Sales Manager)】, leads all customer touchpoint activities in sales, marketing, and after-service to a higher level: https://www.e-sales.jp/ *Based on our company's achievements and the Japan Standard Industrial Classification.