What kind of indicator is ROA (Return on Assets)? Here’s an introduction to its calculation method and benchmarks!
ROA, also known as "Return on Assets," is one of the important financial indicators that shows the efficiency and profitability of capital. It indicates how much profit a company has generated using its assets and whether it has used its assets efficiently to generate that profit. To grow a company and enhance its stability, improving ROA is necessary. Utilizing CRM/SFA is one of the good methods to improve ROA. This article explains the calculation method of ROA, what it signifies, and points for improvement. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.*
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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with "esm (e-Sales Manager)" since 1999. We have a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization assistance). The competition lies in customer touchpoints! Our customer management system, 【esm (e-Sales Manager)】, leads all customer touchpoint activities in sales, marketing, and after-service to a higher level: https://www.e-sales.jp/ *Based on our company's achievements and the Japan Standard Industrial Classification.