[Column] ➂ The President of a Small to Medium-Sized Enterprise Betting on Their Way of Life

I would like to introduce a column article.

A certain company president, although young, desperately endured shame and tackled challenges head-on to avoid bankruptcy. He was short of 10 million yen needed for settlement funds. He sought help from government-affiliated financial institutions, but due to the lending freeze at that time, they completely ignored him. As thoughts of bankruptcy loomed for tomorrow, he suddenly came up with the idea of contacting a local elected representative with whom he had no prior acquaintance. He quickly reached out, met with the secretary, explained his dire situation and the current lending freeze, gained their understanding, and somehow managed to escape the crisis. Another company president underwent civil rehabilitation. Once under the civil rehabilitation law, borrowing from financial institutions becomes impossible. He was forced into a very tough management method where he had to operate solely with cash. The president not only threw away his shame and reputation but completely changed his personality. He became a demon who would take any job, no matter how small the connection. Six years later, he received a call from this president, who tearfully shared the joy of having the court recognize the completion of his civil rehabilitation process. I want them to feel proud of running their businesses independently, even if small, and to participate in it (thinking, acting, and taking responsibility). I strongly hope they can convey the greatness of their company to their employees and families.

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