[Column] Learning from Trademarks: "Trademarks and Business"

The relationship between trademarks and business! Explaining important points from a business perspective.

We are delivering the sequel to "The Basics of Trademark Research," which was distributed in five parts. In the previous series, we learned about the fundamentals of trademarks, from the differences between patents and trademarks to the benefits of obtaining trademark rights, taught by our Chief Trademark Management Officer, Nakamura, who is also a patent attorney. Based on this content, what discussions will unfold this time? This is a must-read not only for beginners in trademarks but also for those in the intellectual property department and business units involved with trademarks. Additionally, anyone looking to establish their own brand should definitely take a look. *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.

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