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last updated:Mar 05, 2024

ソフトブレーン 東京本社
ソフトブレーン 東京本社
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We are sharing know-how that helps strengthen sales capabilities! Introducing articles on marketing methods.

In this column, we introduce articles about marketing techniques. In "What is a Customer Journey?", we present the concept, how to create maps, and case studies. In "What is a Segment?", we explain how to group customers and the importance of management. Additionally, in articles such as "What is a Step Mail?" and "What is Digital Marketing?", we also introduce sales terms and basic knowledge that you may feel hesitant to ask about. *You can view detailed content of the column through the related links. For more information, please feel free to contact us.

    Ad management and operations
275マーケティング手法.PNG

Marketing Method 2

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275マーケティング手法.PNG
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ソフトブレーン 東京本社

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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with "esm (e-Sales Manager)" since 1999. We have a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization assistance). The competition lies in customer touchpoints! Our customer management system, 【esm (e-Sales Manager)】, leads all customer touchpoint activities in sales, marketing, and after-service to a higher level: https://www.e-sales.jp/ *Based on our company's achievements and the Japan Standard Industrial Classification.

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