Key points to consider when choosing CRM/SFA, along with an introduction to major products with high global market share, presented in a column format!
In today's world, where it has become essential to provide products and services that meet the needs of both consumers and businesses, the importance of sales management and customer management has come to the forefront. In sales management, SFA (Sales Force Automation) and in customer management, CRM (Customer Relationship Management) are being used as mainstream tools in the business scene. This time, we will introduce points to consider when choosing CRM/SFA by company size, as well as major products with high global market shares. *For detailed content of the column, you can view it through the related links. For more information, please refer to the PDF materials or feel free to contact us.*
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*You can view the detailed content of the column through the related link. For more information, please refer to the PDF document or feel free to contact us.*
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*You can view the detailed content of the column through the related link. For more information, please refer to the PDF document or feel free to contact us.*
Company information
Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with "esm (e-Sales Manager)" since 1999. We have a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization assistance). The competition lies in customer touchpoints! Our customer management system, 【esm (e-Sales Manager)】, leads all customer touchpoint activities in sales, marketing, and after-service to a higher level: https://www.e-sales.jp/ *Based on our company's achievements and the Japan Standard Industrial Classification.