A column explaining how to respond specifically based on examples from Japan and overseas!
In response to the wave of societal changes brought about by the COVID-19 pandemic, companies are being compelled to advance the adoption of IT in various aspects and reassess their products and organizations. The initiatives for this are referred to as Digital Transformation (DX). When viewed within the framework of "sales," how should companies specifically respond? This will be explained based on examples from Japan and abroad. *For more detailed information, please refer to the related links. Feel free to contact us for further inquiries.*
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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with "esm (e-Sales Manager)" since 1999. We have a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization assistance). The competition lies in customer touchpoints! Our customer management system, 【esm (e-Sales Manager)】, leads all customer touchpoint activities in sales, marketing, and after-service to a higher level: https://www.e-sales.jp/ *Based on our company's achievements and the Japan Standard Industrial Classification.