SP tools are considered an important element because they are crucial promotional measures that directly motivate consumers from product awareness to purchase.
SP (Sales Promotion) tools are important promotional measures that provide direct motivation from product recognition to purchase and use. We offer one-stop support from planning and proposing methods and items that match the target and attributes in direct marketing settings such as events and campaigns, to design and manufacturing. ■ Features of the Service - Total Promotion We provide total promotion that can be completed in-house by Kōensha, capable of producing a wide range of media from digital platforms like websites to analog media such as sample books and catalogs. We can also propose optimal tools within already established promotional activities. - Shape Proposals that Meet Needs If you already have a specific tool in mind, we will propose the optimal design and shape based on the information gathered in advance regarding your requests, usage scenarios, end-user attributes, goals, and budget. - Small Lot Support Available We can accommodate requests starting from a single item for POPs and displays. Additionally, please feel free to consult us about preliminary mockups and samples.
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Applications/Examples of results
The purpose is to create tools related to sales promotion (SP), such as novelties and POP for exhibitions and events, calendars, and printing on non-woven bags and masks. For more details, please visit the site. https://koensha.co.jp/spd/service/sptool/
Company information
Kōensha Co., Ltd. has been providing various services centered around creative power since its establishment in 1964. Among them, the SP Division offers the most suitable sales promotions for your company from a range of service promotions, including sample books (catalogs) as sales tools, SP tool production, flyers, catalogs, and websites. ■ Features of the SP Division - For the end user's "purchase" We provide SP tools that lead to "sellable sales" at each stage of the purchasing process, where customers recognize your products and services, ultimately leading to a purchase and continued use, transcending the boundaries of real and analog from the planning stage. - Sample book production We consider "product sample books" particularly important as a means to clearly and attractively convey the "real" texture, quality, and appearance, which are crucial factors in the comparison and consideration phase that leads to the final purchasing decision. - Support from planning to production By completing the entire process of planning, design, and production in-house at Kōensha, we can provide even more closely tailored support. Of course, we can also assist with specific requests as needed.
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